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‘Passionately Authentic:’ The Culture Behind Juice Marketing’s Jaw-Dropping ROI
Juice Marketing (PPAI 626763, Silver), PPAI 100’s No. 74 distributor, is a small marketing firm that makes a big impact.The Kirkland, Washington-based company’s recent successes include securing an $888,000 project for a major client's flag...
Aug. 11, 2025
ePromos Names New Chief Financial And Operating Officer
ePromos Promotional Products (PPAI 212648, Platinum), PPAI 100’s No. 27 distributor, has announced the appointment of Joel Satin as chief financial and operating officer.Satin brings over two decades of experience in financial planning, operatio...
Aug. 11, 2025
3 Ways To Provide Better Client Updates
Your clients want to be kept in the loop, from knowing when a proof is ready to hearing when their samples arrive. Regular updates help avoid surprises and make the process feel more collaborative. According to Project.co, 96% of people say consiste...
Aug. 11, 2025
From The Game Table To The Conference Table
JGR has tagged me in for this edition of Book Club. After all, a club should have multiple voices.So, what if you ran your next meeting like it was a game of Dungeons & Dragons? If you’re not a nerd or somehow didn’t watch Stranger Thin...
Aug. 11, 2025
WATCH: Fast-Turn Focus, PPAI Member Town Hall & Creative Campaigns
https://player.vimeo.com/video/1108501437?badge=0&autopause=0&player_id=0&app_id=58479%22Find more on this week’s stories:PPAI Research: Distributors Are Turning To Smaller, Faster-Turn OrdersMark Your Calendar: PPAI Membe...
Aug. 11, 2025
U.S. Boosts Tariff On Imports From India To 50%, Canada To 35%
President Donald Trump issued an executive order on August 6 targeting countries indirectly supporting Russia. This includes an additional 25% tariff on all imports from India into the U.S., effective August 27.This new levy stacks on top of exi...
Aug. 11, 2025
9 Best Practices For Lead Scoring
Lead scoring is a process that involves assigning a score to each lead based on how likely they are to become a client. You could assign points based on specific criteria, like company size or whether they open your emails, and then rate leads in yo...
Aug. 8, 2025
S&S Activewear To Become Exclusive Wholesale Distributor Of Gildan's American Apparel
Two of promo's largest supplier footprints have agreed to a partnership.Gildan, PPAI 100's No. 7 supplier, has reached an agreement that grants exclusive wholesale distribution rights of its American Apparel brand in the U.S. market to S&S A...
Aug. 7, 2025
4 Strategies That Make Prospects Want To Buy
Getting meetings with prospects is hard enough. Getting them to listen is a whole different challenge. They’re bombarded with sales pitches every day, and they’re used to hearing messages that are generic or irrelevant. As a result, they often tune ...
Aug. 7, 2025