AIMSmarter (PPAI 230461, Platinum), PPAI 100’s No. 15 distributor, is introducing a three-part webinar series adapted from its presentations at The PPAI Expo 2025 and designed to support success for all types of businesses within the promo industry. The webinars begin at 12 p.m. CT. Register at https://linktr.ee/aimsmarterllc.

• The series kicks off on April 22 with the webinar “Amplified By Anthems: How ‘80s Lyrics Can Push Your Success To The Top Of The Charts.” It explores how iconic ‘80s lyrics can be a secret weapon for success.
• The second webinar “Staying Focused On Sales In A Distracted World” features Ryan Paules from Radar Promotions, discussing how he stays focused on the only metric that really matters.
• On June 10, the final session “AI Tools For Distributors” offers insights on a variety of free and paid AI tools that can make life easier while balancing the risks and rewards of artificial intelligence.

Proforma (PPAI 196835, Platinum), PPAI 100’s No. 3 distributor, recently marked a year of record-breaking sales at its Million Dollar Club Celebration at the JW Marriott Desert Springs Resort & Spa in Palm Springs, California.

• Nearly 350 Proforma distributor owners, supplier partners and support center team members gathered to honor the distributors who generated between $1 million and almost $50 million in sales in 2024.
• The event kicked off with a welcome reception on the property’s picturesque front lawn with the sweeping backdrop of the San Jacinto Mountains and continued with the annual awards ceremony honoring Proforma’s top-performing distributor owners.
• Networking opportunities throughout the weekend included a jeep tour to the San Andreas Fault line, an aerial tramway outing, a mid-century modern architecture and Hollywood history tour, a Palm Springs walking food tour, golf, pickleball and tennis matches and poolside Minute to Win It challenges.

“We strive to make our Million Dollar Club celebrations an immersive experience,” says Michelle Dalton, senior vice president of owner and supplier success. “The entire weekend was designed to embrace Palm Springs’ vibrant culture and beautiful sights while fostering connections among our preferred supplier partners and distributor owners.”