One of the pillars of PPAI’s new Strategic Plan is to strengthen community by uniting the marketplace through shared purpose, leadership development and deeper connections.One of theinitiatives outlined in the plan is to expand volunteer and reg...

In an industry built on relationships, branding visibility and connection, the important conversation around women’s leadership and influence is evolving beyond celebration and into structural change.In honor of Women’s History Month, PPAI Media...

Every sales team says they care about customer service. Sometimes, though, they can’t really explain what that means. That’s where a customer service philosophy comes in. This isn’t a catchy slogan or a poster in the breakroom. Instead, it’s a clear...

Every strong team starts somewhere. In the branded merch world, a junior account coordinator or sales assistant could become a leading client strategist or rep. But growth doesn’t happen automatically. It takes leaders who prioritize learning and he...

If there's ever a time to advertise where you went to college, it's for those few weeks as spring approaches; what most of America refers to as March Madness. As office pools tally up entries and first-time basketball watchers try to fill out the pe...

As a branded merchandise expert, you bring plenty of practical skills to the table. You know the merch and pricing, and you understand how to balance deadlines and client requests. But those technical abilities are only part of the equation. It’s be...

Exactly six months after announcing the pending retirement of CEO Tim Andrews, ASI has now announced his successor. Ashish Mittal will take over leadership of the company beginning April 1, the day after Andrews' official retirement, having spent 23...

A buying signal is any action that indicates a prospect is moving closer to a decision. It might be obvious, like asking for pricing, or it could be subtle, like revisiting your website. When you’re selling branded merch, these signals matter. Many ...

American Solutions for Business (PPAI 101656, Platinum), PPAI 100’s No. 9 distributor, has announced its official rebrand at the company’s national sales conference in Louisville, Kentucky, this morning.The Glenwood, Minnesota-based company prov...