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Why Clear Expectations Matter More Than Ever

When you work in branded merch, you know how to think creatively. You also know how to adjust on the fly. From last-minute client requests to shifting campaigns, changes happen all the time. Even if you’ve worked in the industry for years, you may s...

April 2, 2026

PHOTOS: The Merch Strategy Hiding Inside A Peeps Display

In the Delaware Valley, the road to Easter runs through Peddler’s Village, a shopping destination right out of a fairytale.More than 60 independently owned and operated shops are surrounded by lush gardens and winding brick walkways, often decor...

April 2, 2026

PPAI Announces 3 Staff Promotions

PPAI has promoted three team members into expanded roles designed to strengthen the Association’s communications, education and marketing functions as it continues to invest in long-term member value and industry impact.The promotions include J...

April 2, 2026

Denise Cline: The Hidden Growth Ceiling In Branded Merchandise

After two decades in the branded merchandise industry, I’ve seen incredible creativity and resilience. It’s a relationship-driven business filled with people who care deeply about their clients and take pride in solving problems every day.Most m...

April 1, 2026

'Africa Has Got To Be Part Of The Equation:' Branded Merch In Uganda

Tyler Schooley knew he wanted to make a difference as a young man, but he had his own aspirations, too. When the Enid, Oklahoma, native finished college at Oklahoma State and left for Uganda to try to start a business, people assumed he was doing ch...

April 1, 2026

New Member Spotlight: LogoCup

Jon ThackerSales RepLogoCup.comPPAI 899820How did your company get its start?LogoCup was founded by the same company that brought custom printed, low minimums to the box category: BoxUp. BoxUp’s founder saw an opportunity to bring this same ...

April 1, 2026

What Kangaroos Can Teach Us About Hitting Deadlines

At first glance, deadlines and kangaroos don’t seem related. However, we can learn a lesson by watching kangaroos move. They don’t just hop nonstop in every direction. They pause and look around before making their move. Sales reps could use more of...

April 1, 2026

Mark Your Calendar: Webinar Recaps PPAI Legislative Concerns & How You Can Help

Following Legislative Education & Action Day in Washington, an upcoming PPAI Media webinar will provide a comprehensive recap of the event, offering attendees a clear view into how the branded merchandise industry is represented on Capitol Hill....

March 31, 2026

Spark Branded Solutions Joins Reciprocity Road

Spark Branded Solutions (PPAI 793840, Silver), PPAI 100’s No. 72 distributor, has joined Reciprocity Road (PPAI 769354), a buying group of now 14 distributor members across the United States and Canada.Together, the Reciprocity Road distributor...

March 31, 2026