Tariffs and trade uncertainty are creating pricing and demand friction for distributors, according to a flash survey conducted in May 2026, primarily through higher supplier costs, pricing uncertainty and delayed customer decisions.Explore how d...

Accountability sometimes gets a bad rap in sales. Reps may feel like they’re being watched or called out over their numbers. They may not appreciate constant check-ins or having every activity measured. In reality, holding people accountable creates...

Tariffs and trade policy remain the top challenges for PPAI 100 suppliers, according to a flash survey conducted in May 2026.View and download the bimonthly PPAI Research report below to learn how suppliers are responding to uncertainty, potenti...

Growth has been slow but positive in the industry, according to a flash survey of PPAI 100 distributors in May 2026, with steady demand and pricing discipline helping distributors grow at a rate of approximately 2% in March and April.View and do...

PPAI 100 suppliers report growth of approximately 1% in March and April 2026, as tariffs and trade uncertainty are creating persistent friction. Many suppliers do not expect material recovery from tariff refunds, reflecting uncertainty around eligib...

More than 70 members of the branded merchandise industry, representing 13 countries, gathered in Brussels, Belgium this week for the International Leadership Summit.The tentpole event of PPAI’s global presence, the event is hosted in conjunction...

Scottish novelist and playwright J.M. Barrie, creator of Peter Pan, said, “Those who bring sunshine to the lives of others cannot keep it from themselves.” Psychologists refer to this as the “helper’s high,” meaning those who spread joy mir...

Emotion and perceived quality shape the merch experience, and design, quality and usefulness determine whether a branded item becomes a treasured keepsake or ends up in the trash.Take a peek in the PPAI Research infographic below at what drives...

Cold calling has become complicated. Between long scripts and endless talking points, conversations don’t always feel authentic. The average cold call only lasts 2-6 minutes, which means reps don’t have time to sound robotic. The simpler and more na...