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Koozie Group Appoints New Chief Commercial Officer
Koozie Group (PPAI 114187, Platinum), PPAI 100's No. 11 supplier, has announced the appointment of Patrick Reininger as the company's new chief commercial officer. He joins the Clearwater, Florida-based company after a two-year stint as CEO of Proac...
Feb. 5, 2026
Key Takeaways From Industry 2025 ESG Impact Reports
It's that time of year when promotional products companies begin releasing their environmental, social and governance or sustainability impact reports.These reports highlight promo firms’ corporate social responsibility achievements over the pa...
Feb. 4, 2026
5 High-Impact Ways To Lead With Curiosity
One small word can quietly change an entire conversation. Even when you’re genuinely trying to be curious, saying the word “but” can change how your message lands — and not in a good way. What was meant as openness can come across as dismissal, shut...
Feb. 4, 2026
Building Brand Identity
Shawna Tromczynski, MASPartnerAvalon Image GroupPPAI 353782, Standard-PlusTwinsburg, OhioThe Mini Bamboo Blossom Kit makes sustainability feel personal. Each biodegradable bamboo pot includes a seed packet and two coir pellets, along with a ...
Feb. 4, 2026
Joint PPAI-ASI Study Finds Promo Among The Lowest Carbon Impact Advertising Channels
When it comes to the carbon impact of various marketing mediums, there’s an inclination to assume that digital and other intangible forms of advertising would have a smaller footprint than channels where physical products are created and distributed...
Feb. 4, 2026
Super Bowl LX Highlights What’s Working In Licensed NFL Merch
The Big Game is Sunday, and even though it’s not as exciting as last year’s matchup [Editor’s note: If you've forgotten, the Philadelphia Eagles destroyed the Kansas City Chiefs' hopes of an unprecedented championship three-peat], there’s plenty of ...
Feb. 3, 2026
Trump Announces Tentative US-India Trade Deal
Nearly a year after President Donald Trump and Indian Prime Minister Narendra Modi agreed to negotiate a new trade deal, the former announced on Monday that an agreement has come to fruition.Under the deal, the United States will charge India wi...
Feb. 3, 2026
7 Things To Do When A Client Feels Disappointed
You probably approach your work aiming to exceed your clients’ expectations. You may over-prepare and over-deliver, hoping to genuinely please your clients. Sometimes, though, you miss the mark. Maybe a client feels unheard or a message lands wrong....
Feb. 3, 2026
How Merch Helped This HBCU Build Community
For Prairie View A&M University, branded merchandise isn’t just about what moves off the rack. It’s about identity, storytelling and creating meaningful connections that extend far beyond campus.The historically Black university in Texas has...
Feb. 3, 2026