American Solutions for Business (PPAI 101656, Platinum) introduced a company-wide rebrand, unveiling a new logo, color palette and overall visual identity to support its evolving market presence. The update positions the Glenwood, Minnesota-based distributor for growth while maintaining recognition of its established brand.

The distributor also broadened its capabilities and market reach through acquisitions, including Minnesota-based Dubow Textile, which continues to operate under its existing brand and leadership while adding to ASB’s decorating capabilities.

With a network of over 1,200 sales associates and a growing global presence, ASB has an eye on scaling its reach while maintaining its distributed sales model.

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