At the halfway mark of a transformative year for the promotional products industry, PPAI Media is bringing together a panel of industry insiders to help businesses understand and respond to the forces shaping their path forward.
Set for July 29, PPAI Media LIVE: 2025 Mid-Year Trends & Predictions will be a fast-paced, insight-rich session exploring how current market pressures are compelling firms across the industry to adapt with greater precision and strategic intent.
The conversation will be moderated by newly minted PPAI Chief Marketing Officer Melissa Ralston, and feature expert insights from:
Alok Bhat
Research & Public Affairs Lead, PPAI
Jodie Schillinger
Executive Vice President, Maple Ridge Farms
Jeffrey Wurtzel
Senior Vice President of Marketing, HALO
- Alok Bhat, Research & Public Affairs Lead, PPAI
- Jodie Schillinger, Executive Vice President, Maple Ridge Farms
- Jeffrey Wurtzel, Senior Vice President of Marketing, HALO
Together, they’ll provide a data-driven look at the mid-year reality for suppliers and distributors, diving into topics that include the impact of stalled industry growth versus prior expectations, ongoing and evolving tariff challenges and persistent supply chain friction amid heightened buyer expectations.
What You’ll Learn
This 45-minute session will help industry professionals assess their business strategies with clarity and foresight. Attendees will gain:
- A nuanced understanding of strategic recalibration in 2025 – including trends in sourcing diversification and fulfillment innovation.
- Fresh insights from PPAI 100 firms on how market leaders are responding with resilience and advocacy.
- Practical, actionable takeaways to guide decision-making for the second half of the year.
Whether you’re in sales, marketing, operations or executive leadership, this discussion will provide the context you need to transition from reactive to forward-looking in an increasingly complex market.
Save Your Spot
No registration is required.
Click here to add the event to your calendar and tune in live on July 29 at Noon CT.
