PPAI has teamed up with the B2B Marketing Expo to bring the European sales and marketing event to the Los Angeles Convention Center on October 2-3, and free tickets remain available. Paul Bellantone, CAE, president and CEO of PPAI, is also delivering a keynote presentation at the Marketing Expo on the power of promotional products.

This year’s show, which marks its first time on the U.S. West Coast, features 300 exhibiting suppliers, 250 speakers and 200 education sessions. Organizers expect 10,000 marketing professionals to attend.

Bellantone’s session, “Delivering a Lasting Impression: The Power of Promotional Products,” will guide the audience through the journey of experiential branding, and deliver evidence-based strategies, proven tactics and a fresh perspective on promotional marketing, as well as trends and techniques marketers are using to create measurable brand experiences, build communities and earn the trust and loyalty of clients and consumers.

Joining Bellantone in the Marketing Expo’s speaker line-up are representatives from Nike, The Wall Street Journal, Microsoft and Google, among others.

To request a free ticket, click here.