Infographic: What Consumers Say Makes Merch Worth Keeping

Scottish novelist and playwright J.M. Barrie, creator of Peter Pan, said, “Those who bring sunshine to the lives of others cannot keep it from themselves.”  Psychologists refer to this as the “helper’s high,” meaning those who spread joy mirror that happiness and promote a community of support and encouragement. And Renée Jones, MAS+, has cultivated […]

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Cold calling has become complicated. Between long scripts and endless talking points, conversations don’t always feel authentic. The average cold call only lasts 2-6 minutes, which means reps don’t have time to sound robotic. The simpler and more natural the conversation feels, the better your chance of keeping prospects engaged. Allego’s McKayla Girardin says your […]

Grossman Marketing Group (PPAI 281988, Gold) has announced the acquisition of Larick Associates, a Port Washington, New York-based distributor with longstanding clientele in the education industry. The two companies combine for more than 200 years of operational experience. Larick Associates is a third-generation, family-owned branded merch firm founded in 1920. “After more than 46 years with […]