Craig Spencer, an industry veteran, partner at multi-line rep firm Henrickson & Associates and past president of the Specialty Advertising Association of California (SAAC), passed away on October 1 from complications due to a late-stage cancer diagnosis. He was 50.

In a statement on his passing, SAAC says, “It is with our deepest sorrow that we inform you of the passing of our beloved colleague and friend Craig Spencer. Craig loved fishing, adventuring, close friendship, but most of all his wife Kathy and three sons Connor, Cody and Collin. He was a brother to many and a friend to all. Craig will be deeply missed, but never forgotten.”

A small, private celebration of life was held on Oct. 7. Donations can be made in Spencer’s name to Cast For Kids at