Editor’s Note: This sponsored content is brought to you by Flowz Staffing (PPAI 883633, Platinum). Visit the Flowz Staffing website to learn more.)
A company is only as strong as the people behind it. But finding the right people has become a huge challenge facing growing businesses.
Based in El Segundo, California, and led by founder and CEO Caroline Dalal, Flowz helps companies build highly skilled remote teams across back-office operations, sales support, customer service, creative, IT and finance.
Dalal, a former broadcast journalist turned entrepreneur, built Flowz around a simple premise: remote staffing should not mean compromising on talent, training or service.
The company has worked with an impressive roster of businesses, including RE/MAX, Nike, NFL Alumni, Rotten Tomatoes and IBM.
A Different Approach
Traditional hiring is expensive and unpredictable. Flowz takes a different approach, working closely with clients to understand the position they need filled, and the person they need to succeed in it.
“We have a deep dive discussion about what our clients need,” says Scott Nussinow, MAS, vice president of sales. “Everything we discover allows us to search five countries for candidates who meet their specific needs – even the subtle nuances. That’s huge because most agencies are simply pulling people from an existing pool.”
Flowz evaluates each role across hard and soft skills, education, experience, certifications and cultural fit. Its recruitment network searches for candidates across the Philippines, Colombia, South Africa, India and Mauritius, presenting a curated shortlist of top candidates.
Candidates are fluent in professional English, with bilingual talent available in Spanish and French, and are chosen to fit the client’s specific needs. And, they work on the client’s preferred hours.
Clients interview finalists directly, and once selected, Flowz handles the employment infrastructure as the new FlowzPro joins the client’s team.
Training That Goes Beyond Recruitment
Flowz provides onboarding, training and ongoing support to help remote professionals become true team members, not just outsourced workers. For professionals serving the promotional products industry, that includes access to PPAI Advance, an industry education program with nearly 200 self-paced modules. “That’s on our dime and on our time. It’s an advantage nobody else offers,” says Nussinow. Coursework earns CEUs toward designations including Certified Advertising Specialist (CAS).
Security Built Into the Model
Flowz is the only provider in promo that has achieved PCI DSS Level 1 compliance, protecting environments in which professionals handle payment information and sensitive customer data. Additional certifications include SOC 2 Type 2 and ISO 27001.
An Entire Marketing Team; No Agency Required
Beyond individual placements, Flowz offers its Flowz Marketing Pod™. Instead of hiring separate professionals for content, graphic design, video and social media – or retaining a traditional agency – clients gain access to a multidisciplinary marketing team.
“You tell the project manager what you need, and whether it’s a website refresh, new imagery, content or social media, all these elements can be managed based on hours,” says Nussinow. “Clients get the equivalent of a 40-hour-a-week resource with access to a full range of skills.”
Support Doesn’t Stop After The Hire
Flowz also addresses a common weakness of remote staffing: what happens when something goes wrong. Project and team leaders monitor performance, help establish processes and step in when additional support is needed.
Flowz also builds in continuity with backup coverage, so trained team members step in during absences, vacations or other disruptions.
That combination of recruitment, training, oversight and continuity is what separates Flowz subscription staffing from traditional outsourcing.
Companies aren’t simply purchasing hours. They’re building teams.
As businesses look beyond geography for talent, Flowz sees a future of staffing defined not by where someone works, but by how well they’re trained.
Learn more at flowzstaffing.com.
