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PromoWire (2/12-2/16)

News And Notes From Around The Industry

PCNA Expands Golf Collection

1/6

Koozie Group Partners With AquaVault And LoudCup

2/6

StickerYou Named Preferred Partner Of The Legacy Group

3/6

Infinity Her Teams With Beautiful Lives Thrift Boutique

4/6

Cosmo Promos Rebrands

5/6

S&S Activewear Survey Offers Discount On Orders

6/6

PromoWire

PCNA Expands Golf Collection

PCNA (PPAI 113079, Platinum), PPAI 100’s No. 5 supplier, has announced the continued expansion of its golf category with new offerings from three of the most recognized retail brands in the game: Titleist, Bridgestone and FootJoy.

  • Following the launch of two Titleist SKUs earlier this year, PCNA is expanding its Titleist lineup with four additional golf ball styles, bringing the total to six.
  • Expanding on its existing assortment of three Bridgestone golf ball styles, PCNA is adding two more options.
  • In addition to its FootJoy apparel assortment, which includes 11 garment options, PCNA is expanding the brand’s presence into hard goods with an umbrella and shoe bags.

“Golf is a high-visibility category where brand matters and our customers expect the names golfers already trust,” says Liz Haesler, global chief merchandising officer at PCNA. “By expanding our collection with new styles from Titleist, Bridgestone and FootJoy, we’re helping distributor partners gear up for golf season with premium retail products that perform on the course and decorate beautifully.

“With a broad mix of soft and hard goods across price points, distributors have what they need for everything from golf tournaments and outings to employee recognition and client gifting. This expanded collection truly reinforces PCNA as a one-stop-shop for golf.”

PromoWire

Koozie Group Partners With AquaVault And LoudCup

Koozie Group (PPAI 114187, Platinum), PPAI 100’s No. 11 supplier, has announced new retail brand partnerships: AquaVault and LoudCup.

The AquaVault ChargeCard Power Bank 2,300 mAh and the 23 oz. LoudCup Tumbler are now both available through Koozie Group.

  • AquaVault is the second Daymond John-backed Shark Tank company to partner with Koozie Group, following a successful relationship with FOAM since November 2024.

“Distributors and their clients are increasingly looking for retail-quality products with authentic stories behind them,” says Debbie Disparte, director of product innovation and sustainability at Koozie Group. “AquaVault and LoudCup represent fresh ideas, practical innovation and products that people genuinely want to use. We’re excited to help our new partners bring these brands to more audiences through the promotional products industry.”

PromoWire

StickerYou Named Preferred Partner Of The Legacy Group

StickerYou (PPAI 496314, Standard-Plus) has announced its official designation as a Preferred Partner of The Legacy Group.

“We’re thrilled to be recognized as a Preferred Partner in the Legacy Buying Group,” says Rich Corvalan, vice president of sales at StickerYou. “Legacy distributors are known for prioritizing quality, creativity and strong supplier relationships – values that align perfectly with what we bring to the promotional space. We look forward to supporting their members with unique products that truly stand out.”

PromoWire

Infinity Her Teams With Beautiful Lives Thrift Boutique

Infinity Headwear (PPAI 791471, Standard-Base) is continuing its partnership with Beautiful Lives Thrift Boutique for the “Caps That Care” initiative.

  • Beautiful Lives is a nonprofit that operates four thrift stores across Northwest Arkansas. Its mission is to give women in need an elevated shopping experience without breaking the bank.
  • Beautiful Lives also gives back to other local and international women-centric organizations worldwide, donating more than $78,000 last year through a portion of the store’s revenue to its partner organizations.

Each quarter or when supplies are needed, Infinity Her donates a supply of Infinity Her products to sell at the storefronts.

“We are proud to give back to a local organization that prioritizes women like we aim to do,” says Ramona Watson, vice president of product development and marketing at Infinity Her.

PromoWire

Cosmo Promos Rebrands

Cosmo Promos (PPAI 111334, Silver) launched a refreshed brand identity at The PPAI Expo 2026.  

The rebrand coincides with the launch of a new website that features a fresh design and UX along with enhanced functionality to provide distributors with real-time information (inventory, tracking, payments, etc.) and innovative selling tools, including customizable, distributor-branded flip books and refreshed product sales sheets.

“Our new branding system and completely rebuilt website represent the beginning of an exciting new chapter for Cosmo,” says CEO Hansen Shieh. “We are coupling our customer-centric DNA with a hyperfocus on innovation to expand what’s possible, not only for our customers but for the industry overall.”

PromoWire

S&S Activewear Survey Offers Discount On Orders

S&S Activewear (PPAI 256121, Platinum), PPAI 100’s No. 2 supplier, is seeking your input on the future of the promotional industry and how it can be the best partner possible for businesses that buy and sell apparel.

As a thank you for completing the online questionnaire, your company will receive 20% off the first $500 on S&S brands, and you personally will be entered to win a $1,000 VISA gift card.

Please click here to get started.

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