PromoWire
More Than 600 Promo Pros Attend 2025 Proforma ConventionProforma (PPAI 196835, Platinum), PPAI 100’s No. 3 distributor, recently concluded its 2025 Convention and Family Reunion at the Gaylord Opryland Hotel in Nashville, Tennessee.
Drawing more than 600 distributor owners, supplier partners, sales professionals and support center team members, this year’s event broke an attendance record, according to Proforma.
- More than 30 specialized workshops and 150 supplier partner and support center booths offered attendees tools, resources and inspiration to fuel both personal and professional growth.
- A major highlight of the event was the annual awards celebration, which honored more than 100 top-performing distributor owners, sales professionals and supplier partners for their achievements, leadership and contributions to the network.
- Attendees were treated to a special Supplier Appreciation Social at Odie’s, complete with refreshments, networking opportunities and the Perfect Pitch.
- The celebration of music and success carried through to Proforma’s Annual Service Project, where volunteers assembled welcome kits for 400 students at the W.O. Smith Nashville School of Music – a nonprofit providing music education to underserved youth.
“Over the last 40 years, I’ve worked in a variety of industries – from aerospace to manufacturing to food and beverage – and I’ve never attended an event of this caliber,” says Tim Nale, chief brand officer at Proforma. “What stood out to me is how much Proforma cares about helping its distributor owners succeed while furthering the print and promotional products industry. The record-breaking turnout and high level of engagement this year speak volumes about the value of the content, programming and networking opportunities offered.”