It’s finally time to register for The PPAI Expo 2026 in Las Vegas.

The Association will kick off 2026 with the promotional products industry’s largest and longest-running trade show at the Mandalay Bay Convention Center. The PPAI Expo 2026 will take place Monday, January 12, through Thursday, January 15.

“It’s finally here! The PPAI Expo 2026 registration is open, and I couldn’t be more excited because the biggest and best event in promo is only getting better,” says PPAI President and CEO Drew Holmgreen. “From new ways to connect and fun features across the floor, to big education and the moments of JOY that only The PPAI Expo can deliver, this is where our industry comes alive.

Last year, Expo was especially important to me, serving as an amazing way to be introduced to this industry and the incredible people who make up our community. Now, it feels like a homecoming.”

Drew Holmgreen

President & CEO, PPAI

“Last year, Expo was especially important to me, serving as an amazing way to be introduced to this industry and the incredible people who make up our community. Now, it feels like a homecoming, and I can’t wait to see everyone again.”

The PPAI Expo’s Offerings

Registered attendees can begin their PPAI Expo experience on Monday, January 12, with The PPAI Expo Conference. Prior to the trade show, The PPAI Expo Conference is a one-day educational event with a curated slate of experts from both within and outside the industry to enlighten promo professionals and spark conversation throughout the rest of the event.

On Tuesday, January 13, The PPAI Expo trade floor – roughly 1 million square feet in scope – will open with product pavilions, new exhibitors and exciting surprises. The trade show will run through Thursday afternoon and will feature nearly 1,000 exhibiting companies from across the promotional products landscape in more than 2,500 booths.

Whether you’re a longtime attendee or joining for the first time, we can’t wait to see you at the place to be in January.”

Ashley Van Der Stuyf

Sr. Manager of Events & Expositions, PPAI

“As registration officially opens, I can feel the energy building,” says Ashley Van Der Stuyf, senior manager of events and expositions at PPAI. “The PPAI Expo is where people come to connect, discover and get inspired – and we’re looking forward to building off last year’s momentum with new experiences that continue to elevate. Whether you’re a longtime attendee or joining for the first time, we can’t wait to see you at the place to be in January.”

Additional features of The PPAI Expo 2026 include:

  • The Pitch: The Pitch, a combination of Shark Tank and The Voice that sees exhibiting suppliers attempt to impress a lineup of discerning judges, has been a smash hit for the past three years. The live event is back in 2026 with new suppliers showing off some of the most innovative products in the industry.

  • Expo Live: PPAI produces content throughout Expo week, including live interviews with industry experts, compelling TED Talk-style presentations by leading professionals and more. The content airs live in multiple locations onsite and is brought to you from the Expo Live studio located right in the middle of the action.

  • Promo & Pints: Promo & Pints, a beer garden located on the show floor, is the ideal location to meet with clients and network with colleagues. Seating is available anytime the show floor is open, and beer and wine will be available on Tuesday and Wednesday from noon to show close.


Register Now

Register early for discounts on select hotel accommodations. For more information on The PPAI Expo 2026, click here.

To register, click here.