The promotional products industry is vital to the U.S. economy. Promo employs more than a million Americans and brings creative advertising and marketing campaigns to life for government agencies, nonprofits and an untold number or businesses large and small. Discover what promo means to your state through the economic impact estimates below.
Promotional products work for government agencies, too! See real products used in campaigns to support veterans, prevent crime and more. Virtually any public messaging campaign is aided by promotional products, which has been shown by research to produce greater consumer recall than broadcast, online and mobile advertising, among other forms of the most common public service announcements.
These three case studies demonstrate the successful use of branded products at the federal, state and local levels:
Reseller (Distributor) Sales Revenue: $27.1 B
Manufacturer (Supplier) Sales Revenue: $22 B
Total Promotional Products Companies: 45,500+
Industry Jobs: 1.5 Million+
Percent of Companies that are Small Businesses: 98.04%
House.gov
Senate.gov
Meets: All year
Reseller (Distributor) Sales Revenue: $118.7 M
Manufacturer (Supplier) Sales Revenue: $10.6 M
Total Promotional Products Companies: 443
Industry Jobs: 14,407
Percent of Companies that are Small Businesses: 98%
Alabama Legislature
Meets: January-April
Reseller (Distributor) Sales Revenue: $3.5 M
Manufacturer (Supplier) Sales Revenue: $3.5 M
Total Promotional Products Companies: 57
Industry Jobs: 898
Percent of Companies that are Small Businesses: 100%
Alaska State Legislature
Meets: February-May
Reseller (Distributor) Sales Revenue: $339.5 M
Manufacturer (Supplier) Sales Revenue: $147.9 M
Total Promotional Products Companies: 1,056
Industry Jobs: 29,618
Percent of Companies that are Small Businesses: 98.1%
Arizona Legislature
Meets: January-May Every Other Year (Odd)
Reseller (Distributor) Sales Revenue: $386.4 M
Manufacturer (Supplier) Sales Revenue: $56.6 M
Total Promotional Products Companies: 327
Industry Jobs: 5,685
Percent of Companies that are Small Businesses: 98.5%
Arkansas State Legislature
Meets: January-mid-April
Reseller (Distributor) Sales Revenue: $2 B
Manufacturer (Supplier) Sales Revenue: $2.7 B
Total Promotional Products Companies: 6,685
Industry Jobs: 141,962
Percent of Companies that are Small Businesses: 98.2%
California Legislative Information
Meets: January-September
Reseller (Distributor) Sales Revenue: $515.2 M
Manufacturer (Supplier) Sales Revenue: $28 M
Total Promotional Products Companies: 921
Industry Jobs: 46,138
Percent of Companies that are Small Businesses: 98.6%
Colorado General Assembly
Meets: January-Early May
Reseller (Distributor) Sales Revenue: $540.9 M
Manufacturer (Supplier) Sales Revenue: $21.3 M
Total Promotional Products Companies: 463
Industry Jobs: 10,706
Percent of Companies that are Small Businesses: 97.4%
Connecticut General Assembly
Meets: January-June (Odd Years); February-May (Even Years)
Reseller (Distributor) Sales Revenue: $57.2 M
Manufacturer (Supplier) Sales Revenue: $13.9 M
Total Promotional Products Companies: 180
Industry Jobs: 1,885
Percent of Companies that are Small Businesses: 98.3%
Delaware General Assembly
Meets: January-June
Council of the District of Columbia
Meets: All Year
Reseller (Distributor) Sales Revenue: $1.8 B
Manufacturer (Supplier) Sales Revenue: $1.3 B
Total Promotional Products Companies: 2,875
Industry Jobs: 91,035
Percent of Companies that are Small Businesses: 98.5%
Florida Legislature
Meets: March-May
Reseller (Distributor) Sales Revenue: $708.9 M
Manufacturer (Supplier) Sales Revenue: $491 M
Total Promotional Products Companies: 1,322
Industry Jobs: 49,967
Percent of Companies that are Small Businesses: 97.8%
Georgia General Assembly
Meets: January-April
Reseller (Distributor) Sales Revenue: $3.3 M
Manufacturer (Supplier) Sales Revenue: $8.5 M
Total Promotional Products Companies: 105
Industry Jobs: 1,467
Percent of Companies that are Small Businesses: 98.1%
Hawaii State Legislature
Meets: January-May
Reseller (Distributor) Sales Revenue: $378.9 M
Manufacturer (Supplier) Sales Revenue: $1.1 M
Total Promotional Products Companies: 193
Industry Jobs: 1,816
Percent of Companies that are Small Businesses: 99%
Idaho State Legislature
Meets: January-March
Reseller (Distributor) Sales Revenue: $1.8 B
Manufacturer (Supplier) Sales Revenue: $4.3 B
Total Promotional Products Companies: 1,635
Industry Jobs: 87,244
Percent of Companies that are Small Businesses: 96.7%
Illinois General Assembly
Meets: January-May
Reseller (Distributor) Sales Revenue: $369.7 M
Manufacturer (Supplier) Sales Revenue: $171.9 M
Total Promotional Products Companies: 1,022
Industry Jobs: 28,047
Percent of Companies that are Small Businesses: 98.3%
Indiana General Assembly
Meets: January-April (Odd Years); November-March (Even Years)
Reseller (Distributor) Sales Revenue: $138.6 M
Manufacturer (Supplier) Sales Revenue: $54.7 M
Total Promotional Products Companies: 405
Industry Jobs: 17,31
Percent of Companies that are Small Businesses: 97.3%
Iowa Legislature
Meets: January-May
Reseller (Distributor) Sales Revenue: $567.2 M
Manufacturer (Supplier) Sales Revenue: $662.6 M
Total Promotional Products Companies: 544
Industry Jobs: 23,177
Percent of Companies that are Small Businesses: 97.6%
Kansas State Legislature
Meets: January-April
Reseller (Distributor) Sales Revenue: $302.7 M
Manufacturer (Supplier) Sales Revenue: $81.2 M
Total Promotional Products Companies: 403
Industry Jobs: 5,928
Percent of Companies that are Small Businesses: 98%
Kentucky General Assembly
Meets: January-Mid-April
Reseller (Distributor) Sales Revenue: $270.9 M
Manufacturer (Supplier) Sales Revenue: $29.3 M
Total Promotional Products Companies: 531
Industry Jobs: 11,357
Percent of Companies that are Small Businesses: 99.4%
Louisiana State Legislature
Louisiana State Senate
Meets: March-June (Odd Years); April-June (Even Years)
Reseller (Distributor) Sales Revenue: $212.5 M
Manufacturer (Supplier) Sales Revenue: $11 M
Total Promotional Products Companies: 134
Industry Jobs: 15,747
Percent of Companies that are Small Businesses: 97.8%
Maine State Legislature
Meets: All Year
Reseller (Distributor) Sales Revenue: $507.9 M
Manufacturer (Supplier) Sales Revenue: $55 M
Total Promotional Products Companies: 760
Industry Jobs: 14,144
Percent of Companies that are Small Businesses: 98.4%
Maryland General Assembly
Meets: January-Mid-April
Reseller (Distributor) Sales Revenue: $1.2 B
Manufacturer (Supplier) Sales Revenue: $563.8 M
Total Promotional Products Companies: 703
Industry Jobs: 23,573
Percent of Companies that are Small Businesses: 96%
General Court of the Commonwealth of Massachusetts
Meets: December-June (Odd Years); January-April (Even Years)
Reseller (Distributor) Sales Revenue: $2 B
Manufacturer (Supplier) Sales Revenue: $838.6 M
Total Promotional Products Companies: 1,047
Industry Jobs: 27,722
Percent of Companies that are Small Businesses: 97.5%
Michigan Legislature
Michigan Senate
Meets: All year
Reseller (Distributor) Sales Revenue: $846.7 M
Manufacturer (Supplier) Sales Revenue: $425.5 M
Total Promotional Products Companies: 908
Industry Jobs: 45,252
Percent of Companies that are Small Businesses: 96%
Minnesota Legislature
Minnesota Senate
Meets: January-May (Odd Years); February-May (Even Years)
Reseller (Distributor) Sales Revenue: $338.6 M
Manufacturer (Supplier) Sales Revenue: $17.7 M
Total Promotional Products Companies: 206
Industry Jobs: 8,695
Percent of Companies that are Small Businesses: 98.1%
Mississippi Legislature
Meets: January-Early April
Reseller (Distributor) Sales Revenue: $411 M
Manufacturer (Supplier) Sales Revenue: $753.8 M
Total Promotional Products Companies: 854
Industry Jobs: 37,230
Percent of Companies that are Small Businesses: 95.7%
MO.gov
Meets: January-May
Reseller (Distributor) Sales Revenue: $5.7 M
Manufacturer (Supplier) Sales Revenue: $1.2 M
Total Promotional Products Companies: 133
Industry Jobs: 1,717
Percent of Companies that are Small Businesses: 100%
Montana Legislature
Montana Senate
Meets: January-Late April (Odd Years)
Reseller (Distributor) Sales Revenue: $91 M
Manufacturer (Supplier) Sales Revenue: $911 M
Total Promotional Products Companies: 227
Industry Jobs: 14,065
Percent of Companies that are Small Businesses: 97.8%
Nebraska.gov
Meets: January-May (Odd Years); January-May (Even Years)
Reseller (Distributor) Sales Revenue: $74.6 M
Manufacturer (Supplier) Sales Revenue: $649.3 M
Total Promotional Products Companies: 720
Industry Jobs: 21,380
Percent of Companies that are Small Businesses: 98.6%
Nevada Legislature
Meets: February June (Odd Years)
Reseller (Distributor) Sales Revenue: $7.4 M
Manufacturer (Supplier) Sales Revenue: $32.5 M
Total Promotional Products Companies: 170
Industry Jobs: 6,679
Percent of Companies that are Small Businesses: 98.2%
The General Court of New Hampshire
Meets: January-July
Reseller (Distributor) Sales Revenue: $1 B
Manufacturer (Supplier) Sales Revenue: $287.9 M
Total Promotional Products Companies: 1,801
Industry Jobs: 24,532
Percent of Companies that are Small Businesses: 98.1%
New Jersey Legislature
Meets: All Year
Reseller (Distributor) Sales Revenue: $4.8 M
Manufacturer (Supplier) Sales Revenue: $14.5 M
Total Promotional Products Companies: 161
Industry Jobs: 3,222
Percent of Companies that are Small Businesses: 99.4%
New Mexico Legislature
Meets: January-March (Odd Years); January-February (Even Years)
Reseller (Distributor) Sales Revenue: $1.3 B
Manufacturer (Supplier) Sales Revenue: $559.2 M
Total Promotional Products Companies: 2,255
Industry Jobs: 74,900
Percent of Companies that are Small Businesses: 97.3%
New York State Assembly
Meets: All Year
Reseller (Distributor) Sales Revenue: $326.2 M
Manufacturer (Supplier) Sales Revenue: $111.4 M
Total Promotional Products Companies: 1,316
Industry Jobs: 39,624
Percent of Companies that are Small Businesses: 98.6%
North Carolina General Assembly
Meets: January-June
Reseller (Distributor) Sales Revenue: $14.3 M
Manufacturer (Supplier) Sales Revenue: $3.9 M
Total Promotional Products Companies: 68
Industry Jobs: 91
Percent of Companies that are Small Businesses: 97.8%
North Dakota Legislative Branch
Meets: January-April (Odd Years)
Reseller (Distributor) Sales Revenue: $2 B
Manufacturer (Supplier) Sales Revenue: $440.5 M
Total Promotional Products Companies: 1,489
Industry Jobs: 129,813
Percent of Companies that are Small Businesses: 97.2%
The Ohio Legislature
Meets: All Year
Reseller (Distributor) Sales Revenue: $65.6 M
Manufacturer (Supplier) Sales Revenue: $6.2 M
Total Promotional Products Companies: 635
Industry Jobs: 11,827
Percent of Companies that are Small Businesses: 99.1%
Oklahoma Legislature
Meets: February-May
Reseller (Distributor) Sales Revenue: $39.4 M
Manufacturer (Supplier) Sales Revenue: $99.6 M
Total Promotional Products Companies: 528
Industry Jobs: 11,014
Percent of Companies that are Small Businesses: 98.9%
Oregon State Legislature
Meets: February-Late June (Odd Years)
Reseller (Distributor) Sales Revenue: $758.5 M
Manufacturer (Supplier) Sales Revenue: $810.9 M
Total Promotional Products Companies: 1,574
Industry Jobs: 53,732
Percent of Companies that are Small Businesses: 97.9%
Pennsylvania General Assembly
Meets: All Year
Reseller (Distributor) Sales Revenue: $7.6 M
Manufacturer (Supplier) Sales Revenue: $35.9 M
Total Promotional Products Companies: 148
Industry Jobs: 4,016
Percent of Companies that are Small Businesses: 96.6%
State of Rhode Island General Assembly
Meets: January-June
Reseller (Distributor) Sales Revenue: $342.8 M
Manufacturer (Supplier) Sales Revenue: $16.8 M
Total Promotional Products Companies: 566
Industry Jobs: 26,725
Percent of Companies that are Small Businesses: 98.9%
South Carolina Legislature
Meets: January-Early June
Reseller (Distributor) Sales Revenue: $5.2 M
Manufacturer (Supplier) Sales Revenue: $10.2 M
Total Promotional Products Companies: 110
Industry Jobs: 1,504
Percent of Companies that are Small Businesses: 98.2%
South Dakota Legislature
Meets: January-March
Reseller (Distributor) Sales Revenue: $167.8 M
Manufacturer (Supplier) Sales Revenue: $121 M
Total Promotional Products Companies: 803
Industry Jobs: 22,421
Percent of Companies that are Small Businesses: 98.1%
Tennessee General Assembly
Meets: January-June
Reseller (Distributor) Sales Revenue: $2.2 B
Manufacturer (Supplier) Sales Revenue: $630.2 M
Total Promotional Products Companies: 5,905
Industry Jobs: 113,655
Percent of Companies that are Small Businesses: 98.9%
Captiol.Texas.gov
Meets: January-June (Odd Years)
Reseller (Distributor) Sales Revenue: $49.2 M
Manufacturer (Supplier) Sales Revenue: $169.8 M
Total Promotional Products Companies: 581
Industry Jobs: 11,467
Percent of Companies that are Small Businesses: 97.4%
Utah Legislature
Meets: January-Early March
Reseller (Distributor) Sales Revenue: $7.7 M
Manufacturer (Supplier) Sales Revenue: $5.3 M
Total Promotional Products Companies: 64
Industry Jobs: 937
Percent of Companies that are Small Businesses: 96.9%
Vermont General Assembly
Meets: January-May
Reseller (Distributor) Sales Revenue: $437.6 M
Manufacturer (Supplier) Sales Revenue: $56.2 M
Total Promotional Products Companies: 815
Industry Jobs: 28,855
Percent of Companies that are Small Businesses: 98.7%
Virginia General Assembly
Meets: January-February (Odd Years); January-March (Even Years)
Reseller (Distributor) Sales Revenue: $866.5 M
Manufacturer (Supplier) Sales Revenue: $4.3 B
Total Promotional Products Companies: 770
Industry Jobs: 24,716
Percent of Companies that are Small Businesses: 97.9%
Washington State Legislature
Meets: January-April (Odd Years); January-March (Even Years)
Reseller (Distributor) Sales Revenue: $1.1 B
Manufacturer (Supplier) Sales Revenue: $55.9 M
Total Promotional Products Companies: 741
Industry Jobs: 31,436
Percent of Companies that are Small Businesses: 97.2%
Wisconsin State Legislature
Meets: January-March
Reseller (Distributor) Sales Revenue: $1.2 B
Manufacturer (Supplier) Sales Revenue: $239.1 M
Total Promotional Products Companies: 747
Industry Jobs: 31,365
Percent of Companies that are Small Businesses: 97.3%
Arizona Legislature
Meets: All Year
Reseller (Distributor) Sales Revenue: $313.5 M
Manufacturer (Supplier) Sales Revenue: $7.4 M
Total Promotional Products Companies: 70
Industry Jobs: 3,697
Percent of Companies that are Small Businesses: 97.1%
State of Wyoming Legislature
Meets: January-March (Odd Years); February-March (Even Years)
