Premium Research

PPAI’s 2026 consumer study, conducted among more than 5,000 U.S. respondents, reveals a decisive shift in how branded merchandise is perceived and valued.

Read more on the structure of the new duties, key exemptions and what promo industry leaders should monitor as Congress and the courts respond.

Find out how promo’s top suppliers are responding to economic uncertainty and other challenges in this bimonthly report from PPAI Research.

Find out how promo’s top distributors are managing pricing shifts and other challenges in this bimonthly report from PPAI Research.

PPAI 100 suppliers indicate clear investment and growth opportunities if business conditions become more predictable.

The latest survey of PPAI 100 distributor firms highlights growth opportunities, workforce trends and more.

This report from PPAI’s advocacy partners explores trends in federal policymaking for artificial intelligence.

This special report explores the factors consumers say reduce perceived value and which elements convey quality.

This infographic shows the top 10 promo product categories cited as overused or outdated.

PPAI’s annual survey of U.S. distributors’ sales has yielded the most trusted estimate of the promotional products market’s size. The study began in 1965.

Through detailed analysis, PPAI Research has identified five trends and predictions for the promo industry in 2026.

Find out how promo’s top suppliers are weathering tariffs and other challenges in this bimonthly report from PPAI Research.

Find out how promo’s top distributors are weathering pricing shifts and other challenges in this bimonthly report from PPAI Research.

Find out how PPAI 100 suppliers say tariffs and supply chain pressures are affecting operations in 2025 and what they expect in 2026.

The latest survey of PPAI 100 distributor firms digs into two key trends: non-industry sourcing and demand for more sustainable products.

Quickly evolving obligations have created confusion for PPAI members surrounding extended producer responsibility laws related to product packaging. Learn more about these laws from this white paper.

Discover which product types have lasting power in promo in this infographic based on consumer input.

A recent survey shows that distributors are fielding more requests for speed and customization.

Cost drives most customer decisions, say suppliers, but compliance, country of origin and other factors also play a role.

Find out how promo’s top suppliers and distributors are weathering a changing economy in this pair of reports from PPAI Research.