Peerless Umbrella (PPAI 112666, Gold) continues to strengthen its commitment to customer-centric innovation and sustainability. In 2024, the company launched a “Customer Centric Sales” workshop series – uniting sales, customer service and accounting teams to deepen distributor relationships through real-world training and collaboration. Internally, Peerless brought its IT team onsite and rolled out Dynamics 365 CRM across the organization, enhancing efficiency and connectivity. Environmentally, the company made a major leap by eliminating PFAS from its product line and earning a Bronze certification from EcoVadis, leading to its high mark in Responsibility.
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