After more than 30 years in business, Crystal D (PPAI 112326, Gold) remains a leader in crystal awards and gifts largely because of its tight-knit team of dedicated employees. Each quarter, the company recognizes an employee who embodies its five core values and honors its “Value Champions” at an annual Awards and Recognition Day program.

In 2024, the St. Paul, Minnesota company underwent personnel changes with a promotion and a new hire in two key areas. As part of its Crystal D Cares give back program launched in 2023, the company donated 20 percent from Legacy Gallery award purchases to four charities this year in honor of its late founder, Chuck Dahlgren’s, birthday. Last year it also introduced its Eco Gallery featuring its first awards made entirely from recycled glass.

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