Leadership
A data-driven, ranked measurement of the leading distributors and suppliers in promotional products, PPAI 100 scores firms across eight categories vital to the industry's future.
For 2025, distributor and supplier surveys closed March 9.
PPAI 100 highlights the branded merchandise companies leading the charge. These are the pacesetters shaping the future of promotional products – proving what’s possible and setting the standard for the rest of the industry. Grounded in data and driven by research, PPAI 100 goes beyond revenue – though that’s the largest factor – to provide a fuller picture of what makes a company truly great. The rankings are built on eight key metrics that reveal the qualities behind sustained success.
These include growth over a three-year period, SAGE Ratings for suppliers and credit scores for distributors, corporate responsibility and sustainability, digital transformation and security, employee development and satisfaction, and marketing reach. Together, they paint a clearer portrait of leadership in promo today.
Explore below to see which suppliers and distributors are leading the way – and which companies earned High Marks in specific categories.
About The 2025 PPAI 100
Research for the 2025 PPAI 100 began in February with open surveys to once again create insights into the industry's leading distributors and suppliers. See 2025 PPAI 100 details.
This year, PPAI Media kicked off the project by unveiling a new podcast to unveil the methods behind PPAI 100's annual creation, what every firm can do to earn a deserved spot on the list, and some tips from distributor and supplier companies who have become mainstays.
Suppliers making the list for 2025 were announced May 20. Distributors will be announced May 27. Subscribe to PPAI Newslink to be the first to see the list.
* Estimated (some estimates are guided)
** Reporting Limited By PPAI Membership Tier
(i) International Member