The PSI Show, Europe’s largest promotional products trade show, opens its virtual event on May 19. Running through May 21, PSI’s virtual show paves the way for a return of the in-person PSI Show on January 11-13, 2022, in Düsseldorf, Germany.

Highlights of the upcoming digital event include 20 hours of programs featuring lectures, panel discussions and practical forums. Topics will range from sustainability law and marketing to innovations, trends and practical how-tos. Olaf Hartman, considered a pioneer of multi-sensory marketing in Germany, will deliver a keynote speech on “The Power Of Haptic Advertising In A Digital World.” The live trade show aspect of the virtual event will provide the opportunity to connect with 150 international exhibitors and explore 130,000 promotional products.

Beginning in June, the PSI Show management will begin hosting a series of “Digital Fridays.” Held on the second Friday of every month, these supplemental education sessions will bridge the gap between the virtual and in-person shows.

For more information on PSI DIGITAL 2021 and to register, click here.