Distributor Proforma (PPAI 196835, D13) kicked off its Annual Fall Energize Summits in Chicago, Illinois, this week. The three-day event brought affiliate owners together with selected supplier partners to engage in strategically-guided conversations about specific clients, projects, prospects and opportunities.
“I look forward to attending the Energize Summits because of how eager Proforma owners are to discuss new perspectives and strategize new goals for the year,” says Tom Spoltman of alphabroder. “Proforma has the highest number of million and multi-million-dollar owners in the industry, and after engaging with them during these summit sessions it is easy to see why so many of them are at the top of the fastest-growing charts in our industry.”
This is the fourth consecutive year that Proforma has hosted the sold-out three-day summits. Proforma developed the event to encourage owners to strengthen their current relationship with suppliers and to network with suppliers in unfamiliar areas of print and promo to expand their product offerings and maximize the business potential with client accounts.
“The Supplier Partners in the Proforma network are a vital component to our ‘One Source, Infinite Resources’ tagline,” says Steve Flaughers, Multi-Million Dollar Club member and owner of Proforma 3rd Degree Marketing. “Some of the best meetings I’ve had at this summit were with suppliers I wasn’t familiar with because I now feel empowered to create solutions for clients that I didn’t even know were possible. I can’t wait to bring these ideas home to my key accounts.”
Michele Cardello, Proforma’s vice president of strategic partner development, adds, “Energize Summits are a unique opportunity for our owners and supplier partners to go beyond finishing off 2019 strong, and really focus on establishing strategic partnerships for 2020.There is no other event in the industry that encourages this level of mutual growth between top-tier suppliers and Million- and Multi-Million Dollar Club members. I’m already excited about the relationships I’ve seen built in Chicago this week.”
Omni Hotels & Resorts was selected by Proforma to host this year’s summit for its “Say Goodnight to Hunger” program. Through this program, one meal for every completed stay will be donated to Feeding America for food banks in the local community.
Proforma’s next Energize Summit will take place from October 13-15, 2019, in San Diego, California.