PPEF: Supporting Students

“I wish I lived during precedented times.” No one knows who said it first, but it’s become something of a common refrain and joke these days, as we are so often reminded of the “unprecedented” nature of a current event. And yet, it cannot be overstated just how unprecedented the current situation is involving tariff […]

For years, much of the branded merchandise industry was built around forecasting, inventory risk, minimum orders and decorated stock purchased in batches. That model still has value, but it’s no longer the only path to growth. A more powerful model is emerging: print on demand. POD may be one of the largest untapped growth opportunities […]

Storied drinkware brand Thermos is recalling over 8 million vacuum-sealed containers because the lids lack a pressure-relief feature, creating a potential safety hazard.  If perishable food or beverages are stored in the container for an extended time, the stopper can eject forcefully when opened, potentially causing significant injury. The company has received 28 injury reports, including […]

Branded merchandise is as American as baseball, jazz and apple pie. Before it became a defined business category, patriotic merch was already being produced and distributed as mass messaging tools. These promotional products weren’t essential to “brand campaigns” yet, but they demonstrated the core concept that would define the industry: Branded merch powers lasting connections. […]