Earlier this month, the team at multi-line rep firm Incentives West (PPAI 224617) gathered in Sonoma, California, to meet for its annual strategic planning meeting. Together, they developed plans to integrate their suppliers with key customers and markets for 2020.

“2020 will be the 20th year for Incentives West and we will be doing some fun things to promote our
anniversary,” says Mark Shinn, MAS, founder. “We’re excited to support our markets while recognizing a number of our customers and, of course, our supplier partners who have been with us along the way.”

Part of its plan for 2020 include support for regional associations in the Western U.S. with planned activities, and support of the Promotional Products Education Foundation. Incentives West made a multi-year commitment to the PPEF Tomorrow Fund earlier in 2019.

At the end of the planning meeting, Incentives West team members were joined by their spouses for a volunteer activity at the Redwood Empire Food Bank, which is working to end hunger in Northern California and support families impacted by the recent wildfires in the region.