RX Austria & Germany, organizer of The PSI Show, Europe’s largest promotional products trade show, has decided to postpone the event, which had been set for April 26-28—itself a delay from its original January 2022 dates. Rather than push The PSI Show later into 2022, RX Austria & Germany has chosen to return the show to its traditional slow at the start of the business year and hold it January 10-12, 2023.
Why The Change:The organizers of the show, which is held in Düsseldorf, Germany, have cited the high share of international visitors at the event—approximately 90 nations are represented among the visitors of the PSI Show—combined with the industry’s generally restrained business attitude and the ongoing pandemic for the postponement.
RX Austria & Germany made its decision in consultation with the show’s partners and participating associations.
In Their Words:
“In the current situation enabling a successful event for our exhibitors is especially important to us,” says Petra Lassahn, director of PSI. “And considering how important it is to secure the presence of a full lineup of national and international brands along with visitors from around the world we are unable to do that at this time. The PSI trade show is one of the most important industry trade shows worldwide, and we will once again live up to that standard in 2023.”
Lassahn says, “Our main concern is to support the players in the promotional products industry, using any means at our disposal, as they set out to generate business again, strengthen their networks and stay in touch with each other—nationally as well as internationally. That’s why we now need to devote all our strength and energy to kicking off the preparations for PSI taking place in its regular-rotation slot in January 2023.”
Learn More:For more information on The PSI Show, visit www.psi-messe.com.