A nationwide survey examining recent trends in employee recruitment, interview techniques and the use of employee recruitment giveaways by distributor 4imprint identified cultural fit as the most important attribute evaluated during the hiring process, but only three out of four organizations appraise it during the job interview.

Oshkosh, Wisconsin-based 4imprint surveyed more than 300 human resources professionals in numerous industries for the study and found that one-on-one interviews are the most popular interview format, with 79 percent of companies performing one-on-one in-person interviews and 64 percent of companies performing one-on-one interviews over the phone. Also, 38 percent of respondents say employee referral programs are the most-used method of recruitment, more than any other two methods combined.

“As organizations continuously look for ways to attract the best talent, knowing which techniques work best can give hiring pros an extra edge,” says Kevin Lyons-Tarr, CEO, 4imprint. “That’s why we went right to the source, asking HR professionals what recruitment techniques, interview questions and employee recruitment giveaways are helping them appeal to the prospective employees.”

For more information from 4imprint’s study, click here for the Hiring Trends: 2019 Survey Results e-book.