PROMOTIONAL PRODUCTS NEWS & IDEAS

When you connect merch to real business outcomes and back it up with evidence, you shift the conversation from products to results.

The move triggers a new round of negotiations, as well as further uncertainty for North American businesses.

PromoWire by PPAI Media is a running digest of news releases and updates submitted from organizations around the promotional products industry.

PPAI 100's No. 9 distributor has bolstered its German presence by acquiring two branded merchandise companies.

Once a small, retail popcorn shop scaled large enough to fulfill custom packaging, it found the perfect match in the branded merch industry.

A forthcoming study commissioned by PPAI measures branded merch through more than just traditional distributor sales, from GDP to job creation and more.

As World Cup fever fuels a rush for fan gear, U.S. Customs and Border Protection warns that counterfeit merchandise is scoring big with scammers.

The new leader of PPAI 100’s No. 6 supplier has spent decades in consumer products, most recently leading the global Dometic, Igloo and Cool Gear brands.

Even as production shifts are explored, China remains the branded merchandise industry’s manufacturing backbone, according to the CEO of High Caliber Line.

The best buyer personas aren’t built on assumptions. They’re built on real-world feedback.

PPAI 100’s No. 11 distributor has announced that founder Larry Zavadil will transition from his role as CEO to chairman of the board.

PPAI Research has examined benchmarking data on revenue growth and other business fundamentals from distributors and suppliers of all sizes.