TSC (PPAI 134317, Gold), PPAI 100’s No. 79 distributor, has announced three key promotions to its executive leadership team.

According to the Ridgeland, Mississippi-headquartered company, each leader will be positioned to guide the organization during its next phase of growth. All recently promoted members of TSC have at least a decade of experience in the branded merch industry and have been with the organization for at least three years.

  • Adrian Seaman has been promoted to the role of vice president of sales. A 25-year veteran of the company, he most recently served as director of sales.
  • Leading the sales team, he will focus on “sustainable growth and client relationships.”

Adrian Seaman

VP of Sales, TSC

  • Bethany Farr, who previously held the title of vice president of sales, moves into the role of senior vice president of revenue and culture.
  • Her responsibilities include revenue, marketing, team care and culture. The firm refers to this as “a unique and intentional combination that reflects TSC’s philosophy of people and performance going hand in hand.”

Bethany Farr

SVP of Revenue & Culture, TSC

  • Ty Owen, who was previously vice president of operational excellence, has been promoted to the role of senior vice president of operations. He has been with TSC for 12 years.

Ty Owen

SVP of Operations, TSC

The company says that all three promotions reflect an investment in the people who have defined the results and culture that has fueled TSC’s growth over the past few years.