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PromoWire (8/27-8/31)

News And Notes From Around The Industry

Koozie Group Product Advances In 'Coolest Things Made In Florida' Contest

1/7

Gemline Partners With Hydro Flask

2/7

S&S Expands FAST PLATFORM Solution Into Canada And Hard Goods

3/7

Hit Promotional Products Launches 3D Product Imaging Across Website

4/7

The Kanata Group Launches TRUESEAM Apparel Division

5/7

Prime Line Adds 3 adidas Bag Styles To Its Collection

6/7

PromoPulse Launches Free Tool For Creating Branded Digital Idea Books

7/7

PromoWire

Koozie Group Product Advances In 'Coolest Things Made In Florida' Contest

Koozie Group (PPAI 114187, Platinum), PPAI 100’s No. 4 supplier, announced that its Garyline Cubbie RPET Bottle with Straw Lid (20 oz.) has advanced to the Top 8 in the Florida Chamber of Commerce’s Coolest Thing Made in Florida contest, marking the highest finish for the company in the competition. Voting in the head-to-head bracket round opened Aug. 25 and will run through Sept. 8, with the results determining which products advance to the Final Four.

The bottle is manufactured at Koozie Group’s facility in Spring Hill, Florida, and is made from 100% post-consumer recycled PET. It is part of the company’s USA Proud collection, which includes more than 1,275 products manufactured in the United States.

“The Garyline® Cubbie RPET Bottle just punched its ticket to the Elite Eight, and we couldn’t be more excited,” said Joe Richards, vice president of marketing at Koozie Group. “Our distributor community brought their A-game to get us this far.” Koozie Group is encouraging distributors, industry partners and supporters to vote daily during the current round and share the contest with their networks.

PromoWire

Gemline Partners With Hydro Flask

Gemline (PPAI 113948, Platinum), PPAI 100’s No. 9 supplier, has announced a new partnership with premium insulated drinkware brand Hydro Flask.

The introduction includes 83 Hydro Flask products across drinkware, coolers and food storage.

Through its Trade-In Program, a stainless steel bottle recycling solution, Hydro Flask helps extend product and material lifecycles while reducing waste, complementing Gemline’s commitment to responsible products and business practices, and its betterway corporate social responsibility platform, the company says.

“Hydro Flask reflects everything we look for in a retail brand partner,” says Saadia Bryant, vice president of product, marketing and design at Gemline. “Strong consumer demand, premium design and a genuine commitment to responsible innovation. We are thrilled to announce this exciting addition to our portfolio and provide a meaningful opportunity for distributors to accelerate drinkware growth.”

PromoWire

S&S Expands FAST PLATFORM Solution Into Canada And Hard Goods

S&S (PPAI 256121, Platinum) PPAI 100’s No. 2 supplier, announced an expansion of its FAST PLATFORM®, extending the service into Canada, adding hard goods through Hit Promotional Products and expanding integrations with industry technology providers Facilisgroup and Chipply. Acquired by S&S in 2025, FAST is now part of S&S Business Solutions, a suite of technology-enabled services designed to help promotional products distributors and decorators streamline operations. The platform connects users to a network of nearly 40 North American production partners and supports a range of decoration needs, including print-on-demand services.

According to S&S, FAST automates product procurement and decoration through a software-enabled workflow that allows distributors to source blank goods and decoration together while using their existing S&S credit line. Orders are consolidated into a single invoice, and S&S products are available through the platform at customers’ existing S&S pricing, with an additional service fee. “FAST is a key innovation we are bringing to customers to support their growth,” says Rob Hamill, S&S chief strategy officer. “It’s all about providing customers with the opportunity and flexibility to say ‘yes’ to more orders regardless of decoration technique, order size, capacity, customer type or geographic need.”

The expansion includes a Canada-specific offering that utilizes S&S’s Canadian inventory and decorator network, with transactions invoiced in Canadian dollars. In the U.S., FAST has added Hit Promotional Products’ Pro Fill line, making on-demand hard goods such as drinkware, electronics and stationery available through the platform. S&S also announced new integrations with Facilisgroup’s Syncore platform and Chipply, aimed at connecting distributors more directly with FAST’s fulfillment network and supporting online store fulfillment. The company said the move reflects its continued investment in S&S Business Solutions and technology-driven customer services.

PromoWire

Hit Promotional Products Launches 3D Product Imaging Across Website

Hit Promotional Products (PPAI 113910, Platinum), PPAI 100’s No. 3 supplier, has launched interactive 3D product imaging on hitpromo.net, allowing customers to view products in a new format before making a purchase. The feature is currently available on more than 150 items, with additional products scheduled to be added on an ongoing basis.

According to the company, the 3D models are based on the actual physical products rather than renderings or digital mockups. Users can rotate products 360 degrees, zoom in on details and switch between all available color options within the same viewer.

The initial rollout spans multiple product categories, and Hit said it plans to expand the feature across its catalog over time. The browser-based viewer requires no app or download and is accessible.

 

PromoWire

The Kanata Group Launches TRUESEAM Apparel Division

The Kanata Group (PPAI 111063, Silver), PPAI 100’s No. 55 supplier, has launched TRUESEAM, a new division offering custom performance apparel manufactured in the United States. Based in Dallas, TRUESEAM handles all printing, pressing, cutting and sewing domestically, while sourcing fabrics from international mills. The division aims to combine U.S.-based production with low minimum order quantities and expedited turnaround times.

According to the Kanata, TRUESEAM’s offering is built around four key features: domestic manufacturing, minimum orders starting at six units, production turnaround times of seven to 10 business days and a selection of performance fabrics that includes sustainable and recycled-content options. The company said these features are designed to provide distributors and end users with greater flexibility and faster access to custom apparel programs.

“The custom sublimated apparel market has become an extremely competitive category,” says Joe Huber, senior vice president of sales for The Kanata Group. “We are focused on bringing flexibility and value to our distributor partners through our key differentiators.” Huber added that lower minimums and domestic production allow distributors to launch and scale apparel programs without the longer lead times often associated with overseas manufacturing.

PromoWire

Prime Line Adds 3 adidas Bag Styles To Its Collection

Prime Line, the hard goods division of S&S (PPAI 256121, Platinum), PPAI 100’s No. 2 supplier, has expanded its promotional products offering with the addition of three adidas bag styles: the Defender 5 Backpack, Defender 5 Small Duffel Bag and Stadium Sackpack. The products are designed to combine adidas branding and functionality with Prime Line’s decoration services, targeting applications such as corporate gifting, sports teams, collegiate events and wellness programs.

The new products are available with low minimum order quantities and can be decorated using silkscreen, embroidery, spot-color transfer or four-color process heat transfer methods. In accordance with adidas brand guidelines, all items must be sold with decoration. Prime Line said inventory is available immediately from its Gaffney, South Carolina, distribution center, with additional inventory for one style expected soon. The products are available for shipment within the United States only.

“Expanding our bag category with a globally recognized powerhouse like adidas gives our distributor partners an immediate edge,” says Eric Levin, general manager of Prime Line. “By pairing low minimum order quantities with our versatile decorating capabilities, we’re making it easy to deliver premium, retail-quality branded gear for projects of any size.” Prime Line said the launch is part of its effort to provide distributors with a broader selection of premium retail brands and branded merchandise options.

PromoWire

PromoPulse Launches Free Tool For Creating Branded Digital Idea Books

PromoPulse (PPAI 772580, Standard Base) has launched Lookbooks, a free tool designed to help promotional products distributors and suppliers create branded digital idea books. Available through a free PromoPulse account, the tool allows users to quickly assemble and share curated product collections without the need for design work, catalog creation or additional setup.

According to the PromoPulse, Lookbooks are automatically customized with a user’s company information and can be shared through links, marketing campaigns, websites, social media channels or downloaded as PDFs. Users can either generate a Lookbook using PromoPulse’s automated technology or customize content, branding, messaging and product selections to fit specific sales and marketing needs.

The launch coincides with PromoPulse’s seventh anniversary and expands the company’s suite of industry-focused tools. “PromoPulse is focused on using technology to make sales and marketing easier for this industry,” says Jason Nokes, founder and CEO of PromoPulse. “Lookbooks give distributors and suppliers a free tool they can use right away to create something polished, branded, and useful for their customers.” The company said the tool is intended to help industry professionals move more quickly from product ideation to customer engagement. Learn more here.

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