Pricing Elasticity Insights from End Buyers | June 2025

Inc. magazine has released its annual Inc. 5000 ranking of the fastest-growing private companies in the United States, and dozens of promotional products firms were recognized. In order of ranking, they are: If your company also made Inc. magazine’s list and wasn’t mentioned in this article, please contact JohnC@ppai.org to be included. ‘Incredible Honor’ Proforma, PPAI 100’s No. 3 distributor, is celebrating 43 […]

Crafting effective sales emails is both an art and a science. It takes proven tactics, like strong subject lines and clear CTAs, to get people to open your emails. That’s just the start. The tone needs to feel right and the message should speak directly to the recipient’s needs. And when it comes to length, […]

The PSI Show, the largest promotional products trade show in Europe, is moving its location to a new venue in Cologne, Germany, starting in 2027. The annual event brings in tens of thousands of attendees from more than 75 countries. “We are convinced that this step will further enhance the relevance and reach of the […]

Less than 24 hours before the deadline, President Donald Trump has signed an executive order extending the tariff pause for imports from China for another 90 days. If the deadline wasn’t extended, then U.S. duties on China would have shot back up to where they stood in April, when the tariff war between the world’s […]