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PPAI 100 Insights
PPAI 100 Supplier Insights | November 2025

Find out how promo’s top suppliers are weathering tariffs and other challenges in this bimonthly report from PPAI Research.

PPAI 100 Insights
PPAI 100 Distributor Insights | November 2025

Find out how promo’s top distributors are weathering pricing shifts and other challenges in this bimonthly report from PPAI Research.

PPAI 100 Insights
Supplier Insights: Tariffs, Rising Costs, AI & The Path Forward

Find out how PPAI 100 suppliers say tariffs and supply chain pressures are affecting operations in 2025 and what they expect in 2026.

PPAI 100 Insights
Distributor Priorities: End Buyer Shifts, Cost Pressures & 2026 Direction

The latest survey of PPAI 100 distributor firms digs into two key trends: non-industry sourcing and demand for more sustainable products.

White Papers
State-Level Packaging EPR Laws: A Promo Industry Primer

Quickly evolving obligations have created confusion for PPAI members surrounding extended producer responsibility laws related to product packaging. Learn more about these laws from this white paper.

ConsumerInfographics
Infographic: Top 5 Most Kept Branded Product Categories

Discover which product types have lasting power in promo in this infographic based on consumer input.

PPAI 100 Insights
Distributor Insights: What End Buyers Value in 2025

A recent survey shows that distributors are fielding more requests for speed and customization.

PPAI 100 Insights
Supplier Insights: What Distributors Are Asking For in 2025

Cost drives most customer decisions, say suppliers, but compliance, country of origin and other factors also play a role.

PPAI 100 Insights
PPAI 100 Sales Insights | September 2025

Find out how promo’s top suppliers and distributors are weathering a changing economy in this pair of reports from PPAI Research.

Consumer
The 5-Second Impact: Why First Impressions Drive Brand Value

A promotional product has mere seconds to win a place in someone’s life or end up in the trash.

Benchmarking
The State Of Responsibility 2025

PPAI Research has examined benchmarking data on corporate social responsibility from distributors and suppliers of all sizes and awards new High Marks for Responsibility.

ConsumerInfographics
Top Promo Categories By Generation: Infographic

Gen Z, Millennials and Gen X share the same favorite product category, but this infographic shows some key differences farther down the list.

Consumer
Promo Preferences By Generation In 2025

Find out which promotional product categories are preferred by Gen Z, Millennials and Gen X in this report from PPAI Research.

Benchmarking
The State Of Innovation 2025

PPAI Research reveals how distributors and suppliers of all sizes are approaching technology and assigns High Marks to some of the companies doing it best.

PPAI 100 Insights
PPAI 100 Suppliers: Uncertainty Squeezing Growth, Profitability

Many suppliers are finding that rising procurement costs are directly feeding margin pressure, challenging their profitability and growth.

PPAI 100 Insights
PPAI 100 Distributors: Uncertainty Squeezing Growth, Profitability

Many distributors are finding it difficult to grow fast enough to protect margins in the face of inflation and tariff uncertainty.

PPAI 100 Insights
Distributor Expectations In A Post-Tariff Market

PPAI 100 suppliers report a clear shift in distributor requests toward proximity, flexibility and fulfillment speed following tariff changes.

PPAI 100 Insights
What Distributors Are Seeing In A Post-Tariff Market

Our summer survey reveals what PPAI 100 distributors are observing in the market following recent tariff changes.

Special Reports
2025 Mid-Year Trends & Predictions

View the slides and watch the conversation for research-based insights into the economic, operational and strategic shifts shaping the promotional products industry.

Infographics
The AdMap 2024: Advertising Spend, Likeability & Recall By Medium

$549.2 billion was spent on advertising in the U.S. in 2024. Here's how the expenditure on promotional products stacks up to adjacent markets.

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