Overture (PPAI 288541, Platinum), PPAI 100’s No. 13 distributor, has announced that Tej Shah has been appointed CEO, effective July 7. Shah succeeds JoAnn Gilley, who had served as CEO since 2017 and is no longer with the organization.
“We’re deeply grateful for Jo’s leadership and the foundation she has built,” says Mike Meekins, CEO of Canadian private equity firm Westbridge Capital, which acquired Overture in 2021.
“Tej is uniquely qualified to lead Overture into the future, with his strategic mindset, operational rigor and unwavering focus on delivering value to customers.”
Mike Meekins
CEO, Westbridge Capital
‘Exciting New Phase’
A 15-year veteran of Overture’s leadership team, Shah previously served as executive vice president of global sales and marketing.
“I’m honored to step into the CEO role as we enter an exciting new phase in our company’s evolution,” Shah says. “With a phenomenal team, strong momentum and a commitment to innovation and service, I look forward to building on Jo’s contributions and leading us into our next chapter of growth and operational excellence.”
Tej Shah
CEO, Overture
- Overture achieved $141 million in sales in 2024 and holds a Silver EcoVadis sustainability rating.
- Earlier this year, the company acquired Illinois-based distributor Eco Promotional Products.
