When it rolled out the 2025 PPAI 100 earlier this year, the Association aligned the recognition program with the strategic objectives of the promotional products industry.

Revenue growth was a significant part of the equation, but so were several other factors behind a successful promo business, including innovation. As the industry seeks to modernize, digital transformation is a key point of focus for companies of all sizes.

Businesses that don’t adapt to the times will be left behind. Innovation represents industry companies’ adoption of digital tools to ensure their customers’ experiences are efficient, secure and effective.

Below are several distributor firms that did not make PPAI 100’s original rankings or were not eligible, but match the average innovation scores of the industry’s leaders.

IMAGEN

The Glendora, California-based company leveraged APIs to improve workflow efficiency by introducing process automation and reducing manual data entry.

Martket Branding

Based in British Columbia, Martket Branding has enabled multi-factor authentication across all systems.

Promo Imagine

The Mexico City-based distributor has invested in computer-aided design and 3D printing to redefine product design.