A newcomer to the PPAI 100, Centricity (PPAI 103767, Gold), a part of The E Group, specializes in branded merchandise, online stores, workforce solutions and awards and recognition. The Reston, Virginia-based agency, which has made the Inc. 5000 ranking of the fastest-growing private companies in the U.S. multiple times, is a certified small, women and minority-owned business.
Over the past year, Centricity has adopted an entrepreneurial operating system for its entire workforce to streamline operations and drive efficiency.
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ScreenBroidery (PPAI 638974, Gold) kicked off 2025 by announcing the acquisition of Orlando-based distributor Thumbprint, whose brand name the combined firm will soon operate under. The move was a stark contrast to ScreenBroidery’s traditional M&A strategy of acquiring portfolios of promo customers.
A 2025 PPAI Pyramid Award winner, the Noblesville, Indiana-based company has enhanced its online store processing and production automations through software upgrades and AI implementations. ScreenBroidery also made the 2024 Inc. 5000 ranking of the fastest-growing private companies in the U.S.
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One of the most significant decisions for TSC (PPAI 134317, Silver) was its acquisition of fellow distributor Promotional Alliance in October 2024. This marked the fifth acquisition for the Ridgeland, Mississippi-based distributor in less than five years.
Also in 2024, the company added a new staff position, a people and culture manager. The role is charged with helping ensure that employees feel valued, supported and empowered. The company says this addition has been instrumental in fostering a strong company culture and enhancing employee engagement. It also implemented company-wide service days twice a year and rolled out a leadership training program to equip the team with the skills and mindset needed for long-term success.
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Uni-Serv Advertising (PPAI 145337, Silver), established in 1972, specializes in custom uniform programs. The cutting-edge, state-of-the-art, coast-to-coast business operates on a global scale.
A few years ago, company purchased an additional 29,000-square-foot commercial warehouse located a few minutes from the existing facility in Neptune City, New Jersey. It also launched a new web portal and inventory management system that allows Uni-Serv to efficiently manage multi-chain uniform ordering and fulfillment. Among its diverse client list the company counts consumer brands, healthcare companies and nonprofit organizations.
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Whitestone (PPAI 666851, Silver) has pursued an aggressive M&A strategy, acquiring three companies since July 2024. These acquisitions have been instrumental in Whitestone – the latest firm to join Reciprocity Road – expanding its global footprint.
The fully remote distributor has also made significant strides in corporate social responsibility, fully offsetting its total carbon emissions for 2024 and joining 1% for the Planet, committing over $200,000 in charitable contributions to environmental partners in its first year. The firm also launched a Circular Impact program, designed to repurpose, recycle and donate obsolete merch.
The future looks bright with 2024 PPAI Rising Star Dominique Volker, Whitestone’s longest-tenured employee, being promoted to company president while founder Joseph Sommer has transitioned to CEO. Plus, industry veteran Karie Cowden, MAS, has joined as director of enterprise sales.
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Zinc(PPAI 571894, Platinum) has been expanding both its team and its business over the past year.
Named one of promo’s Greatest Companies To Work For, the Snellville, Georgia-based firm credits the strategic realignment of its digital infrastructure and enhancements to its UI/UX on web portals for significantly improving efficiency, user experience and overall performance.
The company has also achieved EcoVadis Bronze in the U.S. and EcoVadis Gold in Germany, reflecting its commitment to sustainability and ethical business practices.
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The vision of Miami, Florida-based Hitex Marketing Group (PPAI 178802, Silver) is to inspire and develop its team to support various communities at home and abroad. The company has set up a Vision Account where employee bonuses are matched and used to fund the company’s outreach. For example, it has a 10-person team in the Philippines who give their time and resources to assist at local orphanages and homes for the elderly, and bring drinking water to villages. In Mindo, Ecuador, the company sponsors and participates in a medical mission that serves more than 2,500 people.
In Miami, the company participates in events such as BounceBack Cancer with Baptist Hospital and Heartbeat of Miami, which serves single mothers. It also supports its own team with many programs, including healthy chef meals to change eating habits.
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iCoStore (PPAI 372689, Gold) has significantly invested in technology to better serve its clients’ marketing and reporting needs through product classification and trends. The Tempe, Arizona-based firm has also created a proprietary handheld scanner system to optimize its on-demand internal order flow.
In response to clients’ push for sustainability, product safety and DEI support, iCoStore has helped customers build custom stores and categories dedicated to specific group logos for their internal initiatives. The 23-year-old firm – a member of The Peernet Group – was also named one of promo’s Greatest Companies To Work For last year.
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Last year marked substantial changes for the leadership team at Image Masters (PPAI 172738, Gold) with the promotions of Adam Saxon, MAS, to president and Kaylee Shields, MAS, to chief sales and marketing officer.
The Merced, California-based company also made significant progress in its digital transformation efforts, which greatly enhanced its efficiency and security. It also successfully transitioned to a nearly paperless operation, moving most records to secure digital storage. To strengthen its cybersecurity, the company implemented routine training for employees to help them identify and respond to potential threats, and it improved security measures with enhanced access controls and regular data backups to protect critical business information.
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A newcomer to the PPAI 100, Imprint Engine (PPAI 562487, Gold) has been building momentum over the past few years, even landing on the Inc. 5000 ranking of the fastest-growing private companies in the U.S.
The Brooklyn Center, Minnesota-based company credits its growth to the continued expansion of its global infrastructure as well as its technology-driven approach to branded merchandise and corporate gifting. The firm has enhanced its proprietary platform to better serve enterprise clients, allowing for more seamless customization and distribution of promo products.
Imprint Engine has also invested heavily in cybersecurity, spending around $50,000 a year to ensure systems are up to date, which CEO Caleb Gilbertson considers as merely the cost of doing business.
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