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PromoWire (1/6-1/7)

News And Notes From Around The Industry

Facilisgroup Graduates December Electrifi Sales Class

1/8

Valumark Relaunches Brand With New Identity And Product Line

2/8

BELLA+CANVAS Partners With SEDDI On True-To-Life 3D Apparel Visualization

3/8

PCNA Partners With Titleist To Expand Golf Assortment

4/8

Vantage Apparel Promotes Ryan Finnegan To National Account Manager

5/8

ePromos Promotes David Jackson To Chief Technology Officer

6/8

Sky High Marketing Acquires Maple Avenue Printing & Embroidery

7/8

McCabe Names Erin Harris Vice President Of Sales

8/8

PromoWire

Facilisgroup Graduates December Electrifi Sales Class

Facilisgroup (PPAI 493664, Gold) has announced the December graduation of its Electrifi sales development program.

The 84-day program ran from August through December 2025 and included 26 early-career sales representatives from distributor partners. According to Facilisgroup, participants generated more than $3 million in new sales during the program, with most doubling their year-to-date performance.

Electrifi combines sales education, Syncore system training and industry immersion. The program concluded with a two-day in-person experience at SnugZ USA’s facilities in Salt Lake City focused on manufacturing, product education and sales strategy.

PromoWire

Valumark Relaunches Brand With New Identity And Product Line

Valumark has announced a brand relaunch featuring a refreshed identity and expanded product lineup focused on value-driven promotional products.

A division of Logomark (PPAI 110898, Platinum) since 2012, Valumark’s relaunch introduces updated branding, bold imagery and an expanded assortment of low-budget, high-impact items. The line includes more than 200 stocked products designed to support programs and large-volume orders.

“Valumark has always represented great quality, and this relaunch strengthens that promise with trend-forward products and deep inventory at the right price – something our distributor partners can continue to rely on. We believe this next chapter will deliver even greater value for those seeking smart, impactful promotional solutions,” says Logomark president Clive Goldberg.

The updated Valumark branding will debut at upcoming trade shows and online.

PromoWire

BELLA+CANVAS Partners With SEDDI On True-To-Life 3D Apparel Visualization

BELLA+CANVAS (PPAI 304892, Silver) has partnered with SEDDI (PPAI 894437, Standard Base) to digitally reconstruct its garments in true-to-life 3D.

Through the partnership, BELLA+CANVAS styles are now available in SEDDI Decorator, using production bills of materials and construction specifications to model fabric drape, fit, structure and color with high precision. The digital library includes 32 styles totaling more than 7,300 SKUs.

The collaboration is designed to improve accuracy in how branded apparel is visualized and produced, helping decorators and distributors better evaluate garments before decoration and purchase.

The collaboration launches with a full case study to showcase its capabilities.

PromoWire

PCNA Partners With Titleist To Expand Golf Assortment

PPAI 100 supplier PCNA (PPAI 113079, Platinum) has announced a new partnership with Titleist, adding two premium golf ball options to its assortment.

The Titleist Pro V1 and Pro V1x golf balls will be available in 3- and 12-ball packs and are approved for digital inkjet decoration. The partnership builds on PCNA’s recent expansion in the golf category.

“It is an honor to partner with Titleist, one of the most recognized names in golf,” says Neil Ringel, CEO at PCNA. “This launch builds on our ongoing efforts to expand and strengthen our golf assortment, giving distributors access to a wider range of trusted, performance driven options. By adding Titleist to our lineup, we’re continuing to support distributors with choice, flexibility, and brands that resonate with their end customers.”

The Titleist line will debut at The PPAI Expo 2026 at the PCNA booth. Inventory is expected to be available through PCNA in mid-to-late January.

PromoWire

Vantage Apparel Promotes Ryan Finnegan To National Account Manager

PPAI 100 supplier Vantage Apparel (PPAI 113235, Platinum) has promoted Ryan Finnegan to national account manager.

In his new role, Finnegan will support several of Vantage’s strategic partners, including AIM, iPromoteU, Reciprocity Road, The Partnering Group and The Premier Group. He previously served as a regional account executive in the Eastern Region, managing distributor relationships across multiple Mid-Atlantic states.

Finnegan brings more than a decade of promotional products industry experience, with prior roles at alphabroder and Custom Ink.

“Ryan brings a proven track record in strategic account management and a deep understanding of what it takes to grow complex, multi-location distributor relationships,” says Sean Macilvain, vice president of business development for Vantage Apparel. “His ability to connect with customers at every level, paired with his operational and technological expertise, makes him an ideal fit for this role as we continue to invest in our national account partnerships.”

PromoWire

ePromos Promotes David Jackson To Chief Technology Officer

PPAI 100 distributor ePromos (PPAI 212648, Platinum) has promoted David Jackson to chief technology officer.

Jackson previously served as senior vice president of business operations and performance technology. In his new role, he will lead the company’s enterprise-wide technology strategy, overseeing systems architecture, cybersecurity, data and analytics platforms and performance technology.

Jackson brings more than 28 years of IT operations experience across distribution, manufacturing, logistics and promotional products. Since joining ePromos, he has led infrastructure upgrades and overseen the rollout of the company’s NetSuite ERP system.

“In a relatively short period of time, David has made a powerful impact on our technology stack and operational capabilities,” says ePromos CEO Marc Puglisi. “His extensive experience, strategic vision, and ability to implement scalable, secure solutions make him the ideal leader to guide our technology roadmap as we continue to grow and evolve.”

PromoWire

Sky High Marketing Acquires Maple Avenue Printing & Embroidery

Wisconsin-based distributor Sky High Marketing (PPAI 358169, Silver) has acquired Maple Avenue Printing & Embroidery, adding full in-house screen printing to its decorating services.

Founded in 1989, Maple Avenue strengthens Sky High Marketing’s production capabilities and expands capacity for high-volume screen-printed apparel. The move is designed to improve speed, consistency and supply chain control while enhancing the client experience.

The acquisition also expands embroidery resources and overall production capacity across apparel and branded merchandise. It follows recent milestones for Sky High Marketing, including its 2023 acquisition of At Your Service and the opening of a new corporate headquarters in 2024.

“As we expand our decorating capabilities, our priority is ensuring seamless integration, operational excellence, and meaningful value for our clients,” says Benj Lawrenz, chief operating officer of Sky High Marketing. “Bringing screen printing in-house allows us to elevate the client experience.”

PromoWire

McCabe Names Erin Harris Vice President Of Sales

Ontario-based distributor McCabe Promotional Advertising (PPAI 100575, Standard Base) has named Erin Harris vice president of sales effective immediately.

Harris joins McCabe from PCNA, where she most recently served as Canadian country lead. Her appointment follows McCabe’s recent rebrand and supports the company’s continued evolution as a purpose-driven growth organization.

“Erin knows how to develop people and build momentum,” says McCabe CEO Steve Pons. “She leads through conversation, mentorship and measurable outcomes.”

Harris brings experience in sales strategy, program management and brand management, having worked with leading Canadian promotional distributors.

“I’m excited to join a team that believes in the power of conversation to drive culture, performance, and purpose,” Harris said. “McCabe is building a modern organization where people listen, ideas connect, and branded merchandise becomes a meaningful expression of shared values.”

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