Fully Promoted (PPAI 240143, Gold), PPAI 100’s No. 51 distributor, has continued its global expansion, now establishing a footprint in India. The firm’s master franchise in the country has opened up in T. Nagar, Chennai.
- India is the most populous country in the world with more than 1.5 billion people.
- Leading the India operation are Suresh Raghuraj and Deepika Loganathan, master franchise partners, who served similar roles for Fully Promoted in their expansion into Australia.
“Expanding into India is an exciting step forward for Fully Promoted as we continue to grow our global footprint and bring our branded apparel and promotional marketing solutions to new markets,” says Andrew Titus, president of Fully Promoted and a 2024 PPAI Rising Star.
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“India represents an incredible opportunity – not only because of its scale and entrepreneurial energy, but also because businesses there are increasingly recognizing the value of strategic branding.”
Andrew Titus
President, Fully Promoted
Fully Promoted recently capped off its 25th year with franchise growth and expansion into Ireland and Cameroon. The distributorship has over 300 locations worldwide.
‘New Operational Technology’
According to Fully Promoted, the expansion will coincide with new operational technology that serves as an investment into the region’s franchise ecosystem. AI-powered tools will be used to incorporate workflow automation, operational insights and business management capabilities.
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Over time, the expectation is to build out Fully Promoted franchises across key metro areas in India such as Bangalore, Mumbai and Hyderabad. “With strong leadership in place through Suresh and Deepika and the support of our global network, this expansion allows us to bring the Fully Promoted model to a new generation of entrepreneurs while continuing to grow the brand’s international presence,” Titus says.
