Buying local fruits, veggies and honey at the farmers market is a favorite weekend pastime for many, but you might not have heard that farmers market fashion emerged over the summer as a new style trend.

At its heart, this cousin to coastal grandmother style is laid-back, comfy and chic – think cardigans, straw hats and woven totes – with a healthy dose of whimsy, like all-over prints, fun shapes and bright colors inspired by the fresh seasonal produce.

As the weather cools down and sweet summer strawberries and melons give way to fresh leafy greens like spinach and kale, it’s a good time not only to eat your veggies but wear them, too, with colors like celery green, eggplant purple and carrot orange – perfect for the pumpkin patches that will be everywhere come October!

Here are some brandable pieces perfect for a visit to the farmers market:

white canvas tote bag with navy blue base, handles and blue gingham (checkered) accent

The Edgartown Canvas Tote features coordinating gingham accents and lining that suggest an old-school picnic blanket. A zip top, large inside zip pocket and three additional pockets will help secure all of your farmers market finds, and the 11-inch handles make it easy to carry by hand or over the shoulder. Available in three color combos (shown in natural/navy) with a 5×5 imprint area.

AAA Innovations / PPAI 110972, S4 /

pink straw tote bag and natural tan straw tote bag, both with printed designs

The Straw Daily Grind Super Size Tote offers a supersized 18.5×13.5-inch full bleed imprint area, as well as more than 1,400 square inches of storage. Available in natural and pink (both shown).

Numo / PPAI 112597, S9 /

faded reddish brown tank dress with long flowing skirt and pockets

Pair this flowing Summer Loose Dress with a cardigan or denim jacket for coastal grandmother-meets-farmers market vibes. The casual V-neck sleeveless dress includes side slit pockets. Available in red (shown), black and blue, one size.

CA Amazing Resource Inc. / PPAI 649047, S3 /

hoodie sweatshirt dress in dark blue with kangaroo front pocket and white hood cord

Get cozy with the cotton/polyester fleece Susie Sweatshirt Dress, which features a kangaroo pouch pocket and hoodie with jersey lining and white drawcord. Available in heather gray, heather navy (shown) and pink, sizes S-2X.

MV Sport/Weatherproof / PPAI 163428, S6 /

classic medium-blue jean jacket

The Classic Denim Jacket is an American staple perfect for layering. This washed 100% cotton jacket features two chest pockets, two side pockets, double needle contrast stitching – and a broad back ready for branding. Available in men’s sizes S-6X and ladies’ XS-3X.

CAPLEE / PPAI 134018, S3 /

long, light gray cardigan with large square pockets

The Cuddle Cardigan provides another great layering option that easily transitions between seasons. Made from soft Hacci sweater-style knit fabric with an oversized fit and side vents for maximum comfort, this casual cardigan includes deep front pockets and a hood. Available in black heather or oxford heather (shown) and sizes XS-2X.

Boxercraft / PPAI 159420, S5 /

straw hat with custom patch on the crown and colorful print under the brim

Top off your farmers market ensemble with a classic straw hat. The Lifeguard Straw Hat – Full Color Underbrim Imprint + Full Color Patch features a custom patch on the front plus a custom full-color imprint lining under the brim – a great way to show off your brand!

Active Life Promo / PPAI 436753, S1 /

man wearing classic denim overalls

Overalls have become a hot trend across the pond, and these Dickies Indigo Bib Overalls can really put the “farmer” in any farmers market ensemble. Made of 100% cotton fine weave denim, these men’s cut overalls feature the classic cross-over high-back style with a large bib pocket perfect for branding. Sizes range from 30×30 to 60×60.

Rugged Outfitters Inc. / PPAI 375738, S5 /

blueish-green canvas apron with leather accents

For those on the vendor side, an apron like this Kitch Style Washed Canvas Apron is a great way to advertise – and keep change and other useful items handy in the three front pockets. Handmade from poly/cotton canvas with leather accents, this apron is designed to be stylish as well as durable and functional. Available in 10 colors (shown in green), one size.

Aprons, Etc. / PPAI 110868, S5 /

Just for fun: Check out the “It’s Corn” song if you need a little more farmers market inspiration.