Distributors Archives

One of the most significant decisions for TSC (PPAI 134317, Silver) was its acquisition of fellow distributor Promotional Alliance in October 2024. This marked the fifth acquisition for the Ridgeland, Mississippi-based distributor in less than five years.

Also in 2024, the company added a new staff position, a people and culture manager. The role is charged with helping ensure that employees feel valued, supported and empowered. The company says this addition has been instrumental in fostering a strong company culture and enhancing employee engagement. It also implemented company-wide service days twice a year and rolled out a leadership training program to equip the team with the skills and mindset needed for long-term success.

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Uni-Serv Advertising (PPAI 145337, Silver), established in 1972, specializes in custom uniform programs. The cutting-edge, state-of-the-art, coast-to-coast business operates on a global scale.

A few years ago, company purchased an additional 29,000-square-foot commercial warehouse located a few minutes from the existing facility in Neptune City, New Jersey. It also launched a new web portal and inventory management system that allows Uni-Serv to efficiently manage multi-chain uniform ordering and fulfillment. Among its diverse client list the company counts consumer brands, healthcare companies and nonprofit organizations.

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Whitestone (PPAI 666851, Silver) has pursued an aggressive M&A strategy, acquiring three companies since July 2024. These acquisitions have been instrumental in Whitestone – the latest firm to join Reciprocity Road – expanding its global footprint.

The fully remote distributor has also made significant strides in corporate social responsibility, fully offsetting its total carbon emissions for 2024 and joining 1% for the Planet, committing over $200,000 in charitable contributions to environmental partners in its first year. The firm also launched a Circular Impact program, designed to repurpose, recycle and donate obsolete merch.

The future looks bright with 2024 PPAI Rising Star Dominique Volker, Whitestone’s longest-tenured employee, being promoted to company president while founder Joseph Sommer has transitioned to CEO. Plus, industry veteran Karie Cowden, MAS, has joined as director of enterprise sales.

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Zinc(PPAI 571894, Platinum) has been expanding both its team and its business over the past year.

Named one of promo’s Greatest Companies To Work For, the Snellville, Georgia-based firm credits the strategic realignment of its digital infrastructure and enhancements to its UI/UX on web portals for significantly improving efficiency, user experience and overall performance.

The company has also achieved EcoVadis Bronze in the U.S. and EcoVadis Gold in Germany, reflecting its commitment to sustainability and ethical business practices.

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A newcomer to the PPAI 100, Centricity (PPAI 103767, Gold), a part of The E Group, specializes in branded merchandise, online stores, workforce solutions and awards and recognition. The Reston, Virginia-based agency, which has made the Inc. 5000 ranking of the fastest-growing private companies in the U.S. multiple times, is a certified small, women and minority-owned business.

Over the past year, Centricity has adopted an entrepreneurial operating system for its entire workforce to streamline operations and drive efficiency.

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ScreenBroidery (PPAI 638974, Gold) kicked off 2025 by announcing the acquisition of Orlando-based distributor Thumbprint, whose brand name the combined firm will soon operate under. The move was a stark contrast to ScreenBroidery’s traditional M&A strategy of acquiring portfolios of promo customers.

A 2025 PPAI Pyramid Award winner, the Noblesville, Indiana-based company has enhanced its online store processing and production automations through software upgrades and AI implementations. ScreenBroidery also made the 2024 Inc. 5000 ranking of the fastest-growing private companies in the U.S.

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Juice Marketing (PPAI 626763, Silver) credits much of its growth in 2024 to a few key accomplishments including securing an $888,000 project for a major client’s flagship event, launching an online marketing portal for Juice merch which streamlined and elevated client and vendor gifting and driving 38-percent year-over-year revenue growth with its top client and 76-percent growth with another top-five client.

The Kirkland, Washington-based distributor also expanded into a new office with more than double the workspace and set the stage for future growth, and turned a $8,500 investment on an in-house, custom-designed hoodie self-promo campaign into $177,000 in sales, a return 20 times the investment. Last year, the company was also named one of PPAI’s Greatest Companies To Work For.

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In 2009, Joe McEuen Jr. and Dave Helfrich launched MyBrandPromo (PPAI 611273, Gold) in St. Louis, driven by a shared vision of originality and teamwork. Fueled by the motto “We are better and smarter as a team,” they built a culture rooted in fun, creativity and trust. Clients like Fireball Whisky, Estee Lauder, Whataburger and the NHL took notice. Today, the firm’s success is grounded in core values, such as gratitude and accountability, backed by smart tech, strong relationships and a whole lot of hustle.

Named one of promo’s Greatest Companies To Work For, MyBrandPromo has automated client application and payment processes, elevated product compliance procedures and implemented cybersecurity training.

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In 2024, Perfect Promotions (PPAI 318936, Silver) earned a Gold medal from EcoVadis Gold for sustainability performance and an ISO 14001 certification. These recognitions not only strengthened the company’s commitment to sustainability but have directly contributed to business growth, expanding opportunities with existing clients and attracting new partnerships and like-minded talent.

The company has also continued optimization of its paperless operations and the integration of new digital tools to enhance efficiency, communication and customer experience. It transitioned away from supplier catalogs in 2018 and went paperless internally in 2021. Today workflows are further streamlined by implementing cloud-based project management and order-tracking systems. In addition, a new program, Purposeful Picks, implemented last year aims for team members to include at least one sustainable option in each proposal.

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Score Promotions (PPAI 529313, Standard-Base) in North York, Ontario, was among the celebrated industry companies named to PPAI’s Greatest Companies To Work For in 2024. Founded in 2011, the team has grown from three founding employees to more than 50. Last year, the company prioritized enhancing diversity to foster a variety of perspectives in the workplace. Toward that objective, it undertook new diversity hiring initiatives which helped it reach a new high of 58 percent diversity hires.

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