Polyconcept North America (PCNA), parent company of industry supplier brands Leed’s (PPAI 112361, S13), Bullet (PPAI 113079, S12), Journalbooks (PPAI 110769, S10) and Trimark (PPAI 198982, S10), has launched a new resource to help distributors stay ahead in a rapidly evolving environment. The microsite, launched in response to the unexpected challenges facing the promotional products industry, is available at PCNA.com and contains information on sales strategies and industry trends, as well as special flyers and shareable content.
“We’re committed to helping our customers succeed, especially during this challenging period for our industry,” says PCNA President David Nicholson. “These tools and content were designed to open new sales opportunities and provide our distributors with ideas to engage their clients around the key trends relevant in today’s world.”
The resource hub highlights key trends quickly emerging in the market, including working remotely, virtual conferences and spending more time at home. For each featured trend, there are curated product collections, special flyers, inspiration boards and social media images that distributors can use with their customers. PCNA plans to update the microsite’s content regularly as trends in the industry evolve.
PCNA’s new distributor resource hub is available here.