FOR IMMEDIATE RELEASE
Kim R. Todora
Irving, Texas, (February 22, 2011) Mark your calendars! Promotional Products Association International (PPAI) announced today that Dr. Janet Lapp, a psychologist, flight instructor, former air race pilot, author of five books and creator of a TV-health series for CBS called “Keep Well,” is the scheduled keynote speaker at the 2011 PPAI Women’s Leadership Conference (WLC) being held in Charlotte, North Carolina July 25-27, 2011.
Lead at the Edge: The Middle Is Grey and Crowded will push attendees to the edge of what’s possible. They will learn the formula for smart risk-taking and hear how organizations have broken the mold and their businesses to the limit.
“We are very excited and fortunate to have Dr. Lapp joining us again. Her presentation to a sold out crowd during PPAI’s Expo Professional Development luncheon this year was nothing short of extraordinary and left attendees laughing long after the luncheon ended. WLC attendees can expect nothing less. Whether you’re looking to change jobs, take your business in a new direction or just looking to gain more influence in your current job, Lapp will counsel attendees on building a plan for success using strategies such as calculated risk taking and fear management,” said Melissa Hendrick, PPAI Director of Professional Development and Business Media.
The 7th annual PPAI WLC offers content-rich education sessions highlighting sales, social media and leadership among others, as well as peer-to-peer discussion groups and exciting entertainment events. In addition, the 3rd annual Woman of Achievement will be awarded.
PPAI the promotional products industry’s only international not-for-profit trade association—offers education, tradeshows, business products and services, technology and legislative support to its more than 8,000 global members. Promotional products are more than a $17 billion industry and include wearables, writing instruments, calendars, drinkware and many other items, usually imprinted with a company’s name, logo or message.