Breaking Industry News

PPAI Introduces New App And PPB Tablet Edition
PPAI publications have gone mobile. Late last month, PPAI began rolling out its new custom app through a staggered launch via email to all members. The app, designed to be read on iPad (iPad 2, 3, iPad Air and iPad Mini) and Android tablets, gives members convenient access to a new tablet edition of PPB magazine and other PPAI publications including Promotional Consultant Today, PPB Newslink, Connections and Navigator, plus an events calendar and live PPAI Facebook and Twitter feeds.

Industry Companies Feel And Deal With The Effects Of Winter Weather
Punctuated by polar vortexes, freezing temperatures and days-long traffic jams, this winter has been a difficult one for businesses of all sizes. Icy weather has kept employees from reaching the office, prevented deliveries from being made, encouraged customers to stay home and forced the cancellation of a broad range of events and activities.

Facebook, Instagram Tops In Consumer Attachment
Social media has become a valuable tool for companies to connect with audiences and consumers with business and product news, and other content. A survey by UTA Brand Studio, United Talent Agency's brand strategy division, and technology and consumer sampling company uSamp found that most consumers prefer Facebook as their primary social media outlet.

Artistic Toy To Host PPW!W Factory Tour
Artistic Toy Manufacturing, Inc. (UPIC: ARTSTOY) in Allentown, Pennsylvania, will host a factory tour and kick-off event on March 28 for Promotional Products Work! Week (PPW!W), which runs April 21-25.

Clearmount Named Exclusive SIGG Bottle Supplier For Promotional Products Industry
Clearmount (UPIC: CLRMNT), the Toronto, Ontario-based supplier, has announced a partnership with SIGG, a Swiss company known for producing high-quality, sustainable water bottles, to become the exclusive authorized distributor of customized SIGG bottles in North America.



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