Overview And Agenda



 


20 MAS Points

Monday 7/27/2015 top
8:30 AMDeparture for Pre-Conference Fun (Option 1) - Bus Tour · Hotel Lobby
9:00 AM - 11:15 AMPre-Conference Fun (Option 1) - Super City Bus Tour (Pre-Registration & Additional Fee Required)
9:30 AMDeparture for Pre-Conference Fun (Option 3) - New Orleans School of Cooking (SOLD OUT) · Hotel Lobby
10:00 AM - 12:30 PMPre-Conference Fun (Option 3) - New Orleans School of Cooking (Pre-Registration & Additional Fee Required)
10:00 AM - 4:00 PMRegistration · 12th Floor · Foyer
11:00 AMDeparture for Pre-Conference Fun (Option 2) - Riverboat Natchez Tour
11:30 AM - 1:30 PMPre-Conference Fun (Option 2) - Riverboat Natchez Tour w/Lunch (Pre-Registration & Additional Fee Required)
12:00 PM - 3:00 PMCertification Exam (Pre Registration Required) · 12th Floor · Chairman's Room
Are you ready to take the next step in your career? Certification is an investment in yourself and your career. Obtain your industry certification and register for the exam! In order to register, you must have already completed the specified CAS or MAS program requirements and pre-registered by completing an application. On-site registration not available.
5:00 PM - 5:30 PMOpening Session: Welcome to WLC 2015 · 12th Floor · Grand Ballroom I · Robert McLean, CPA (PPAI) · Jamie Watson, CAS (Certified Marketing Consultants, Ltd.)
5:30 PM - 6:30 PMWelcome Networking Reception · 12th Floor · Grand Ballroom Foyer
6:30 PM - 8:30 PMWelcome Dinner & Woman of Achievement Presentation · 12th Floor · Grand Ballroom II
Tuesday 7/28/2015 top
6:30 AM - 7:30 AMMorning Exercise: Feel the Music - Let Zumba Move You! · 12th Floor · Salon Room · Amanda Clay, MAS (Walker-Clay, Inc.)
Join Amanda Clay for an early morning energizer of Zumba. Zumba is a mid to high-energy, choreographed dance featuring various types of music: Salsa, Meringue, Cumbia and Reggaeton.
7:30 AM - 8:30 AMNetworking Breakfast · 11th Floor · Crescent Ballroom
Leed's
8:45 AM - 9:45 AMOpening General Session: The Working Woman's GPS - How To Maneuver The Professional Landscape · 12th Floor · Grand Ballroom II · JJ DiGeronimo (Purposeful Woman)
Many professional women are excelling yet are overloaded by the demands of business and life. Do you know the feeling? Join JJ DiGeronimo as she shares key strategies for enhancing your professional journey while weaving in life strategies, which she gathered from interviewing hundreds of successful women. Learn easy, yet actionable steps that will motivate you as a leader to further define your next level of success—all the while outlining specific actions to advance your individualized plan.
Sponsored by: Geiger
9:45 AM - 10:00 AMBreak
SnugZ USA
10:00 AM - 12:00 PMGeneral Session: What Kind Of Leader Are You? – Understanding Your Leadership Style Using The MBTI · 12th Floor · Grand Ballroom II · Judy Pulice, CAE (State Legislative Consulting)
Ever wonder why your style differs from others? There’s a good reason--we’re wired that way! Sharpen your ability to identify the best way to lead and influence others in this two-hour workshop focused on exploring your type. The Myers-Briggs Type Indicator® assessment will provide practical ways of improving communication and avoiding unnecessary conflict. * Participants should pre-register and take the MBTI prior to session*
12:00 PM - 1:00 PMNetworking Lunch · 11th Floor · Crescent Ballroom
1:15 PM - 2:45 PMGeneral Session: The Oz Principle - Getting Results Through Individual and Organizational Accountability · 12th Floor · Grand Ballroom II · Yvon Wagner (Partners in Leadership)
Partners In Leadership has spent over two decades developing simple yet powerful models that have proven uniquely effective in helping individuals, teams and organizations achieve greater accountability, which accelerates change, produces bottom-line business results, and helps create a Culture of Accountability.® This methodology will be applied to Key Results of Diversity using The Results Pyramid, an easy-to-remember and ready-to-use model that explains how to make culture change happen effectively, accurately, and efficiently in an organization or team. While many change initiatives focus on what people need to do differently, The Results Pyramid helps leaders add emphasis on how people need to think differently. Once leaders learn how to shape beliefs by providing new experiences, they find that their efforts make a much stronger and longer lasting impact on their company’s culture.
2:45 PM - 3:00 PMBreak
SnugZ USA
3:00 PM - 4:00 PMBreakout Session: "Strategic Planning" To Win! · 3rd Floor · Azalea I · Anita Emoff (Boost Technologies (DBA Shumsky Promotional))
In today’s business world, “it’s not enough to do more of the same in the future and expect to succeed”. Planning strategically pulls the entire organization together around a single game plan for execution. It helps to establish what you will accomplish in the future and forces you to make choices on what you will do and what you will not do as an enterprise. In this session, gain understanding of why it is important to have a strategic plan, how to create your plan, execute your plan and stay on track for success!
Sponsored by: Hit Promotional Products
Breakout Session: Engaged - Women's Empowerment In The Organization · 12th Floor · Grand Ballroom II · Jessica Hutwelker, MAS (Sunrise Identity)
Every day we have an opportunity to be leaders in whatever role we are in. We hold ourselves back in multitudes of ways from being our full potential and letting our light shine. We tell ourselves stories about not being (____) enough, and they are just not true. This breakout session is about being aware of the stories we tell ourselves and rewriting them. Rather than criticizing, comparing, and competing with one another, shift the focus to acknowledging, appreciating, and admiring each another for what we bring to the table.
Sponsored by: HALO Branded Solutions
Breakout Session: Prezi - The World Beyond PowerPoint · 12th Floor · Terrace Room · Leslie Roark (PromoPros/IncentPros)
No longer do you have to think linearly when creating presentations. Prezi lets you tackle your next presentation with cinematic flair, making your presentations exciting and interactive. Instead of moving from PowerPoint slide to PowerPoint slide, think of the screen as your canvas and see what you can create. Prezi is easy to learn and fun to use… come find out how in this session.
4:10 PM - 5:30 PM"Business Challenges" Roundtable Discussions · 12th Floor · Grand Ballroom II · Moderator: Kim Reinecker, MAS (Starline)
Back by popular demand, roundtable opportunities will allow for in-depth discussion among small groups, focused on business and industry challenges submitted by you, the attendees! Share lessons learned, solicit feedback for current challenges, and exchange ideas, knowledge and resources with colleagues of similar needs/interests.
6:45 PMDeparture for Mix and Mingle Offsite Dinner · Hotel Lobby
7:00 PM - 9:00 PMMix and Mingle Offsite Dinner
The Mix & Mingle Dinner is an optional, unconventional and exciting dining experience featuring great local food and good company, designed to introduce you to people you wouldn’t otherwise have met. Attendees will attend dinner in randomly assigned networking groups of 8-10 people. Don’t forget to bring your business cards. Attendees must cover their own dinner expenses. Restaurant selections will be made with attendee preferences in mind.
Wednesday 7/29/2015 top
6:45 AM - 7:45 AMMorning Exercise: Early Rise Yoga - Get Your Morning Started Right! · 12th Floor · Salon Room · Roni Wright, MAS (The Book Company)
Join Roni Wright for a gentle guided Yoga experience. Class will cultivate breath and body awareness as you move through Sun salutations and various postures based on the foundation of Ashtanga. Our goal is to find the balance between effort and relaxation. Breathe, Release & Let go … Namaste
7:45 AM - 8:45 AMNetworking Breakfast · 11th Floor · Crescent Ballroom
9:00 AM - 10:15 AMGeneral Session: Lighting The Path - Inspirational Leadership Increases Engagement · 12th Floor · Grand Ballroom II · Michele Wierzgac, MSEd (Michele and Company)
Now more than ever the world needs inspirational leaders at work. Why? One third of U.S. employees are unhappy with their jobs and are planning to leave. Very few people are eager to go to work. Disengaged employees are looking for a leader who will inspire them into action. This workshop will examine the practices and skills of exceptional leaders and give you inspirational techniques you can apply immediately with confidence.
10:15 AM - 10:30 AMBreak
BIC Graphic USA
10:30 AM - 11:30 AMBreakout Session: Be Prepared! - A Succession Planning Roadmap · 3rd Floor · Azalea I · Mary Dobsch, MAS (The Chest Inc)
Do you know who your organization’s next executive director, CEO, or department manager is going to be? Do you know the next generation of leaders to fill those roles? Do you know how to identify and groom that ideal person? If not, you may end up with an empty C-suite - or worse, underqualified people moving into leadership roles because there is no one to take over. The only way to reduce the effect of lost leadership is through strong succession planning. Learn to identify and foster the next generation of leaders by planning ahead, through mentoring and training and be prepared!
Breakout Session: Technologies To Increase Efficiency & Productivity · 12th Floor · Terrace Room · Dale Denham, MAS+ (Geiger)
With as much as we have to accomplish in our business and personal lives, it is imperative we use technology effectively. It starts by using simple technology to remove time-wasters from your day. By leveraging tools and methods strategically, you’ll gain time to play more or work more. This session will cover the top technologies anyone can use to make their day more efficient.
Breakout Session: The Business of YOU - Reflecting On Your Personal Brand · 12th Floor · Grand Ballroom II · Michele Wierzgac, MSEd (Michele and Company)
Reputation is about earning credibility, not expecting it. You must work hard at building credibility so others are confident about doing business with you. One way to earn credibility is to keep your promises. Another way is to be honest. If you are credible and honest, your personal brand will sell naturally. Make your brand work for you by joining speaker and author Michele Wierzgac in an interactive and engaging program.
Sponsored by: Next Products, Inc
11:30 AM - 12:30 PMNetworking Lunch · 11th Floor · Crescent Ballroom
12:45 PM - 1:45 PMWomen Mentoring Women: Creating Connections Through Leadership · 12th Floor · Grand Ballroom II · Moderator: Jessica Hutwelker, MAS (Sunrise Identity) · Pat Dugan, MAS (BUDGETCARD, Inc.) · Teresa Moisant, MAS (Moistant Promotional Products) · Kate Plummer (Clearmount Plastics Limited) · Carrie Sabo, CAS (American Ad Bag Co.)
Mentoring is not for everyone – it takes an investment of time, a commitment to help others, and…a lot of patience. It can, however, be one of the most rewarding things you will ever do. Aimed at inspiring women to reach out to other women through the simple act of offering guidance, support and insight, mentoring helps women achieve their personal and professional aspirations. Do you have a mentor that has helped to guide you along your career path? Are you a mentor who saw tremendous growth and accomplishment in your mentee? Join us as we take an insightful look at others who have had success, possibly share your story and learn how to gain the most out of making connections through women to women leadership.
1:45 PM - 2:00 PMBreak
BIC Graphic USA
2:00 PM - 3:00 PMBreakout Session: Budget Development for the Non-Financial Manager · 12th Floor · Terrace Room · Rosanne Webster (SnugZ USA)
Developing a budget can be an extremely daunting task, especially if financial management isn’t your area of expertise. This session is designed to help you understand why budgets are necessary in your organization, how to develop and stick to your budget, who should be involved in the budgeting process, and how to ensure that your department, event or company is utilizing budget dollars to the best of their ability.
Breakout Session: Communication - The Art Of An Effective Leader · 12th Floor · Grand Ballroom II · Lori Bauer (BIC Graphic USA)
Bottom line, clear and effective communication is one of the most important keys to success for a business leader. In order to grow as a leader and manager, you must learn how to be an effective, compelling communicator. And, if you want you and your company to succeed, you and your team have to master the art of clear communication together. By using these and other strategies, you and your employees can reach new levels of leadership excellence. You will unlock your leadership potential by understanding your own leadership style and how to effectively use communication to influence, to enhance your executive presence, and to adapt, realizing that what got you here today is not necessarily what will get you where you want to be tomorrow! Through this session, learn to perfect your art of communication and gain the ability to show your team how to do the same.
3:10 PM - 4:30 PMClosing General Session: The Audacious Acts of Powerful Women Leaders · 12th Floor · Grand Ballroom II · Dawnna St Louis
Epic leaders aren’t afraid to blaze trails. They embrace crazy ideas. They invite criticism. And guess what? Their teams follow their vision. They perform beyond expectation. To be an epic leader you must eradicate the challenges that plague women in business. Tap into the strengths that make you bold, audacious, and unapologetic. Take bold steps now to move forward in your own power.
4:30 PM - 4:45 PMWLC Wrap-Up and Conclusion · 12th Floor · Grand Ballroom II
6:00 PMDeparture for Closing Event · Hotel Lobby
6:30 PM - 9:30 PMClosing Event Dinner - Pat O's On The River at Jax Brewery


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