441 Glenhaven Drive Lincoln,
NATIONAL SALES MANAGER, PROMOTIONAL PRODUCTS
Big picture, client‐focused leader with extensive experience catalyzing and sustaining growth in highly
competitive markets. Relentless networker focused on building client bases, and strengthening them with
responsive, targeted service. Calculated risk‐taker skilled in identifying and capitalizing on market entry points.
AREAS of EXPERTISE
Sales Lifecycle • Marketing Principles • Promotional Products • Business Development • Revenue Generation
Direct Sales • Client Service & Retention • Strategic Planning • Process Improvement • Project Management
Thought Leadership • Team Building • Cross‐Team Collaboration •Communications •Direct Import
SCREENWRITERS BY ABANTE MARKETING (FORMERLY SCREENWRITERS, INC.)
Sales Administrator 2013 – 2014
Selected to transition full operations to new ownership.
President / CEO 1990 – 2013
Critical member of executive leadership team driving operations and strategic planning for screen print and embroidery business. Mentored and directed 28 employees against aggressive performance metrics. Developed and maintained a high standard for quality and service. Built profitable relationships with key accounts across the nation.
Catalyst in rapid expansion from $300K to $2.9M in annual sales in first 7 years.
Spearheaded growth into national‐level markets serving corporate, government and event markets.
Established direct import program, working directly with factories overseas; sourcing private brand of performance fabric shirts by container from China, Pakistan and India.
Transitioned company to high level PPAI Supplier servicing 300+ Sales Representatives nationwide.
Earned various promotions – from General Manager to President to President / CEO
Business Administration, Peru State College, Peru, NE,
BioChemistry, University of Nebraska – Lincoln, NE
Wildlife Biology, Peru State College, Peru, NE
Member, Promotional Products Association International (PPAI)
Member, Upper Midwest Association of Promotional Professionals (UMAPP)
Member, Specialty Graphic Imaging Association (SGIA)
CoFounder, Luz B. Garcia Never Give Up Foundation
Advisor, Filipino‐American Association of Lincoln, NE