The PPAI ADvocate Program is designed to train promotional products professionals on how to make presentations to business groups about the power of promotional products and the importance of distributors as effective marketing resources. The objective is to educate buyers and potential buyers, and create an awareness of promotional products as a marketing medium starting at the community level. Click PPAI ADvocate FAQ for more information, or click PPAI ADvocate Presentation materials for the resources you need. 

For more information or to participate in the ADvocate Regional Challenge, contact Erica Edwards at EricaE@ppai.org.